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Full-Time

Director of Product

Wordscapes

Confirmed live in the last 24 hours

PeopleFun

PeopleFun

51-200 employees

Develops engaging free-to-play mobile games

Data & Analytics
Gaming

Compensation Overview

$165k - $215kAnnually

+ Equity + Sign-on Payments + Performance Bonuses

Senior, Expert

Remote in USA

Category
Product Management
Product Strategy
Product
Required Skills
Communications
Data Analysis
Requirements
  • 5+ years of experience leading mobile game product teams for successful titles
  • Passion for improving retention and player LTV, with a track record of developing features and live services that improve topline KPIs and drive breakthrough results
  • Strong team player with extensive management and leadership experience, capable of developing strategic product plans and skilled in inspiring and aligning teams toward these plans
  • Hands on contributor, willing to get your hands dirty and help where needed to get the job done. No job is too big, or too small.
  • Exceptional communication skills, including the ability to drive messaging across an organization, motivating & aligning the team around strategic goals
  • Demonstrated data driven mindset that understands how to analyze and utilize player data to develop relevant hypotheses and design and execute ab tests that can optimize KPI performance and drive informed decisions
  • Deep understanding of the mobile gaming ecosystem and passionate about creating fun and compelling user experiences
Responsibilities
  • Lead product strategy, roadmapping, and prioritization for Wordscapes, including new feature development and live ops optimization for a thriving 4M+ DAU player base
  • Serve as product leader, creating and optimizing impactful game features to achieve short and long-term business goals
  • Manage & grow a team of industry leading Product Managers, providing guidance on product strategies
  • Conduct competitive research, analyze industry trends, and implement best practices to maintain Wordscapes as a mobile category leader
  • Collaborate with the Analytics team to understand player behaviors and motivations to translate insights into impactful features, optimizations, and experiments
  • Blend product intuition, competitive intelligence, and data insights to assess the potential impact of live-ops content and feature proposals.
  • Collaborate with engineering teams to leverage central platform technology, driving product growth and efficiencies while effectively weighing technical decisions.
  • Develop models and frameworks for better decision-making and identify growth opportunities across the player experience
  • Partner closely with the Ad Monetization team to best balance trade-offs between revenue optimization and player experience and serve as a key liaison between Wordcapes and our dedicated AppLovin User Acquisition team.
  • Regularly present the Wordscapes product strategy to the GM and key stakeholders.
  • Assess, approve, and balance product spec and target outcomes against technical and design considerations.
  • Drive and mentor the Product team on how best to communicate overall results, progress, and data to the team

PeopleFun develops engaging mobile games aimed at casual gamers who enjoy playing on smartphones and tablets. Their games are free to download, with revenue generated through in-app purchases and advertisements, allowing players to enjoy the games at no cost while offering optional purchases for enhanced experiences. Founded by experienced industry veterans, including a co-founder with over 20 years in game development, PeopleFun focuses on creating unique and entertaining games that appeal to a wide audience. Their games are designed to keep players engaged, with continuous updates and improvements to maintain interest. The company's goal is to provide fun and creative gaming experiences while driving long-term revenue growth through player engagement.

Company Stage

N/A

Total Funding

N/A

Headquarters

null, null

Founded

2011

Growth & Insights
Headcount

6 month growth

-7%

1 year growth

-7%

2 year growth

-7%
Simplify Jobs

Simplify's Take

What believers are saying

  • Being acquired by AppLovin provides PeopleFun with substantial resources and support for scaling their operations and game development.
  • The appointment of Carol Miu as CEO brings a strong focus on data-driven decision-making and product leadership, potentially driving innovative game features and improved player engagement.
  • Continuous updates and improvements to their games ensure sustained player interest and long-term revenue growth.

What critics are saying

  • The highly competitive mobile gaming market requires constant innovation to retain player interest and market share.
  • Reliance on in-app purchases and advertisements for revenue can be volatile and subject to changes in user behavior and ad market conditions.

What makes PeopleFun unique

  • PeopleFun's leadership team, composed of industry veterans with successful exits, provides a significant competitive edge in game development expertise.
  • The company's focus on casual gamers with a free-to-play model ensures broad market appeal and accessibility, unlike premium-priced competitors.
  • Partnership with AppLovin’s SparkLabs for market testing prototypes enhances their ability to fine-tune games for market success.