Full-Time

Digital Advertising

Assistant Manager

Posted on 6/27/2024

Feld Entertainment

Feld Entertainment

1,001-5,000 employees

Produces live touring family entertainment experiences

No salary listed

Ellenton, FL, USA

Hybrid position requiring in-office presence.

Hybrid position requiring in-office presence.

Hybrid position requiring in-office presence.

Category
Growth & Marketing (2)
,
Required Skills
Marketing
Data Analysis
Google Analytics
Requirements
  • Minimum of 3-5 years of experience managing campaigns and utilizing paid digital platforms.
  • Proficient in Google Analytics and Excel, with the ability to manipulate data to identify growth opportunities.
  • Must be comfortable and confident presenting in front of cross-functional teams.
  • Demonstrated ability to manage campaigns with limited oversight independently.
  • Excellent communication and problem-solving skills.
  • Proficient in data analysis and possess strong Excel skills to derive insights and make data-driven decisions.
Responsibilities
  • Develop and execute multi-channel performance marketing campaigns across platforms like Meta, TikTok, and Snapchat.
  • Coordinate with the Senior Manager of Digital Advertising on budgets and efficiency targets.
  • Collaborate with media agencies, briefing them on campaign specifics and working together on plan development to ensure timely review and feedback.
  • Closely monitor, measure, and report on campaign performance; provide feedback on optimizations to ensure campaign success and develop valuable learnings for future campaigns.
  • Establish and nurture strong relationships with media partners like Meta, TikTok, and Snapchat.
  • Oversee campaign builds, ensure quality assurance, and optimize campaigns to maximize effectiveness.
  • Support Manager in exploring new opportunities within the paid social space and driving innovative strategies to enhance our advertising efforts, lead gen campaigns, sweepstakes, and more.
  • Support new channel identification, evaluation, and testing to help diversify channel mix.
  • Serve as the subject matter expert on paid social media across platforms such as Meta, Snapchat, Pinterest, and TikTok.
  • Build and monitor campaigns independently when agency resources are not needed or unavailable; provide updates and comprehensive reporting.

Feld Entertainment specializes in producing live touring family entertainment experiences, leveraging advanced technologies to create captivating and lifelike spectacles. Working here offers a unique opportunity to be part of a team that brings joy and excitement to families globally, with a focus on creativity and technological ingenuity. The company's industry leadership in creating immersive experiences ensures that employees are always at the forefront of entertainment innovation.

Company Size

1,001-5,000

Company Stage

N/A

Total Funding

N/A

Headquarters

Palmetto, Florida

Founded

1967

Growth & Insights

Headcount

6 month growth

0%

1 year growth

0%

2 year growth

0%
INACTIVE