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Product Marketing Manager
Product
Posted on 5/27/2022
INACTIVE
Locations
Remote in USA
Experience Level
Entry
Junior
Mid
Senior
Expert
Desired Skills
Leadership
Marketing
Research
Sales
Requirements
  • 4+ years of experience in product marketing
  • Proven success launching new products
  • Experience working at a B2B2C company
  • Strong presentation skills with a eye towards design
  • Proven ability to create effective content across mediums
Responsibilities
  • Drive product marketing plans to support new product revenue and adoption objectives for the products that you own
  • Define critical questions to understand for key audiences, partner with research and data teams to generate break-through insights, and turn insights into an actionable strategy and plan
  • Develop outstanding messaging and positioning that effectively communicate the value prop and differentiate our product offering
  • Lead go-to-market efforts including pricing, packaging, and marketing launch initiatives
  • Be the subject matter expert for your products and communicate it's value to key stakeholders internally and externally
  • Evangelize your products at conferences, trade shows, to analysts and customers
  • Partner closely with cross-functional stakeholders, such as product, clinical, design, sales, customer success, and executive leadership
Lyra Health

1,001-5,000 employees

Company Overview
Lyra helps companies improve access to effective, high-quality mental health care for their employees.
Benefits
  • Lyra for Lyrians - Full access to Lyra’s mental health services for employees and their eligible dependents—at no charge
  • Health benefits - Comprehensive medical, dental, and vision benefits, along with a free monthly membership to One Medical
  • Financial rewards - Generous compensation, 401k, and equity options
  • Paid time off - Guilt-free time to unwind and recharge, including four weeks of vacation and paid holidays
  • Tech stipend - Monthly stipend to spend on technology needs
  • Snacks & meals - Monthly Uber Eats and NatureBox credits to nourish body and mind
Company Values
  • Tackle hard problems
  • Show your cards
  • Put clients first
  • Listen harder
  • Follow the science
  • Look inwards
  • Mind yourself