Full-Time

Associate Director

Brand Strategy

Inizio Evoke

Inizio Evoke

Compensation Overview

$130k - $155k/yr

New York, NY, USA

Remote

Category
Consulting (2)
,
Required Skills
Communications
Branding/Brand Strategy
Requirements
  • 5+ years total business experience is required
  • 4+ years in pharmaceutical marketing or communications agency experience is required, with demonstrated career progress focused on expanding engagement and driving innovation
  • Bachelor's degree in life sciences, marketing, or communications
  • Experience developing successful pharmaceutical marketing strategies
  • Expertise with a focus on using insights, developing strategies into a brand plan, and working in a multi-platform ecosystem
  • Demonstrated people management experience
  • Can present marketing and strategic plans to main client decision makers
  • Demonstrated leadership in a collaborative environment
Responsibilities
  • Proactively inform and develop new approaches, ideas, and services
  • Guide and serve as a go-to subject matter expert for a strategic point-of-view on specific client challenges or marketplace dynamics
  • Oversee the brand and communications direction of an account in partnership with the Account Lead and Creative Lead
  • Create and steward brand strategies, defining them and building them over multiple campaigns/activities
  • Frame thinking and place in its proper context by isolating a business' problems with a brand and communications can affect; isolating the roles of the brand, communication, and communication channels within business plans—thinking for tomorrow and not just today
  • Promote the brand purpose and ensure that it lives across all main touch-points and communications
  • Identify additional opportunities for growing assigned accounts, both in the world and within the agency
  • Forge relationships with internal members of senior leadership, with diverse teams and departments (Creative, Account, etc.)
  • Track the success of campaign and accounts and manage the award submission process
  • Develop the skills of and mentor junior team members

Company Size

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