Full-Time

Marketing Operations Manager

Posted on 9/23/2024

ProcessUnity

ProcessUnity

201-500 employees

Cloud-based software for risk management

Enterprise Software
Cybersecurity

Compensation Overview

$90k - $120kAnnually

Senior, Expert

Concord, MA, USA

Hybrid role with in-office presence required once a week.

Category
General Marketing
Growth & Marketing
Required Skills
Sales
Wordpress
Hubspot
Salesforce
Journalism
Marketing
Data Analysis
HTML/CSS
Requirements
  • Bachelor’s degree in Marketing, Public Relations, Communications, Journalism, or related field.
  • At least 5 years of experience with Marketing Automation Platforms (Marketo, Pardot, HubSpot), including campaign design, management, and automation (lead nurturing, lead scoring, data cleansing, etc.).
  • Strong analytical skills with the ability to conduct quantitative data analyses (ROI, forecasting, program effectiveness).
  • Experience with website page implementation, maintenance, and revisions.
  • Knowledge of HTML/CSS for email and web page creation.
  • Excellent communication skills with the ability to work in a fast-paced environment.
  • Ability to work cross-functionally with diverse teams.
  • Strong attention to detail, follow-through, and ability to meet deadlines.
Responsibilities
  • Design, deploy, maintain, and optimize digital marketing and lead nurturing campaigns.
  • Manage Marketo (or equivalent), Salesforce, WordPress, and other key technologies in the MarTech stack.
  • Perform A/B testing and create KPI reports to inform data-driven decisions.
  • Support sales enablement with data analysis and reporting dashboards.
  • Showcase marketing team results to executive-level leadership.
  • Support the sales development and inside sales teams by ensuring follow-up on marketing programs.
  • Collaborate on digital/email marketing campaigns, marketing analytics, and website best practices.

ProcessUnity provides cloud-based software solutions focused on governance, risk, and compliance (GRC). Their main service helps businesses identify and manage risks, especially those related to third-party vendors. The software automates risk assessments, due diligence, and ongoing monitoring, ensuring companies comply with regulations like Sarbanes-Oxley (SOX). Designed to be user-friendly and scalable, it caters to businesses of all sizes. Unlike many competitors, ProcessUnity operates on a Software-as-a-Service (SaaS) model, allowing clients to access their tools via the internet for a subscription fee. This model supports recurring revenue and financial growth. The company also offers various subscription plans, professional services, and customer support to enhance user experience. Overall, ProcessUnity aims to lead in the GRC software market by simplifying vendor risk management and compliance for its clients.

Company Stage

Seed

Total Funding

$21.3M

Headquarters

Concord, New Hampshire

Founded

2003

Growth & Insights
Headcount

6 month growth

116%

1 year growth

116%

2 year growth

116%
Simplify Jobs

Simplify's Take

What believers are saying

  • Growing ESG compliance trends increase demand for ProcessUnity's risk management solutions.
  • Remote work complexity creates opportunities for ProcessUnity to expand market share.
  • Partnership with Interos enhances supply chain resilience, attracting new clients.

What critics are saying

  • Emerging GRC platforms with competitive pricing may erode ProcessUnity's market share.
  • Economic downturns could affect ProcessUnity's subscription-based revenue model.
  • CyberGRX acquisition and layoffs may lead to integration challenges and affect morale.

What makes ProcessUnity unique

  • ProcessUnity offers an all-in-one third-party risk management platform.
  • The company integrates AI-driven analytics for enhanced risk assessment capabilities.
  • ProcessUnity's platform is scalable and user-friendly, suitable for businesses of all sizes.

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