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Full-Time

Art Director

Confirmed live in the last 24 hours

Viral Nation

Viral Nation

501-1,000 employees

Influencer and social media marketing agency

AI & Machine Learning
Consumer Goods

Mid, Senior

Canada

Category
Storyboarding
Graphic Design
Illustration
Art, Graphics & Animation
Required Skills
Communications
Social Media
Marketing
Requirements
  • 3-5 years experience in the social media and digital marketing field (agency experience preferred)
  • Thrives in a fast-paced environment & commitment to excellence
  • Exceptional art direction and design skills that translate into digital and social advertising campaigns – IG, FB, Tiktok, LinkedIn, etc.
  • Excels at direct client interaction with the ability to build relationships and lead presentations
  • Comfortable with designing visuals and writing ideas
  • Distinctly creative and obsessed about how ideas can be bigger, and better
  • Excellent organizational skills with a keen eye for detail
  • Passion and understanding of today’s social media landscape and the best practices as it relates to each unique platform
  • Experience overseeing junior creatives, video editors, and vendors
  • A knack for picking up different brand guidelines, understanding why they work and switching between them quickly
  • Experience in big productions, everything from early stages of storyboarding to location selection, casting selection, choosing and working with directors to bring to life a concept, to postproduction
Responsibilities
  • Develop and support a range of integrated creative campaigns for brands across varying industries
  • Synthesize relevant research, best practices, trending topics and intuition to produce creative concepts that align with a brand’s KPI’s
  • Connect and collaborate with fellow creatives and strategists to develop innovate and executable marketing solutions with touchpoints in social media and digital mediums, influencer marketing, experiential marketing and more
  • Develop creative campaigns that are supported by a strong strategic narrative
  • Comfortably vary design, style, and other characteristics asked by our brand clients
  • Maintain a high-quality of creative output and content development aligned with evolving trends, audience centricity and high propensity/performance
  • Support creative presentations to clients/team members contributing to the communication of ideas in a way that sells them to our clients
  • Support with full-service content productions (when necessary).

Viral Nation is an influencer and social media marketing agency that helps brands enhance their digital presence through various strategies, including influencer marketing and paid performance. The company uses proprietary technologies like machine learning and AI to assist clients in becoming social-first organizations. By combining paid and organic marketing efforts, Viral Nation fine-tunes campaigns to achieve measurable results, focusing on increasing return on ad spend (ROAS) and reducing customer acquisition costs (CAC). Their goal is to empower clients to maximize the value of social media and influencer marketing.

Company Stage

N/A

Total Funding

$178.3M

Headquarters

Chicago, Illinois

Founded

2014

Growth & Insights
Headcount

6 month growth

-2%

1 year growth

6%

2 year growth

54%
Simplify Jobs

Simplify's Take

What believers are saying

  • The recent strategic hires of a Chief Product Officer and Chief Technology Officer underscore Viral Nation's commitment to technological innovation and leadership in the social media marketing space.
  • Winning the SXSW Innovation Award for their AI-powered brand safety solution, Viral Nation_Secure, highlights the company's cutting-edge capabilities and industry recognition.
  • Partnerships with high-profile entities like Cannes Lions and Wind Sun Sky Entertainment enhance Viral Nation's credibility and expand its influence in the digital marketing landscape.

What critics are saying

  • The rapidly evolving social media landscape requires constant adaptation, posing a challenge for Viral Nation to maintain its competitive edge.
  • High dependency on AI and machine learning technologies could lead to operational disruptions if these systems fail or underperform.

What makes Viral Nation unique

  • Viral Nation leverages proprietary AI and machine learning technologies to offer a unique, data-driven approach to influencer and social media marketing, setting it apart from traditional agencies.
  • The company's focus on a social-first transformation strategy helps brands navigate the complexities of social media algorithms and platform changes more effectively than competitors.
  • Viral Nation's comprehensive service offerings, including paid performance, owned social, and creative content services, provide a one-stop solution for brands looking to maximize their social media impact.