Field Marketing Manager

Grow With Us

We are looking for an experienced and driven Field Marketing Manager to lead the charge on regional marketing efforts that drive pipeline and accelerate growth. This is a unique opportunity for a marketer who thrives at the intersection of field marketing, growth experimentation, and event execution. You’ll own end-to-end programs - from local industry events to out-of-home advertising and more - testing and scaling initiatives that directly impact revenue. This role is highly cross-functional and will work closely with Sales, Demand Gen, Brand, Product Marketing, and Customer Success. If you’re passionate about building programs that convert, working in fast-paced environments, and being the face of the brand on the ground - we’d love to meet you.

This is a full-time, office-based role requiring presence 5 days a week to foster close collaboration with cross-functional teams — Monday, Tuesday, and Friday at the Menlo office, and Wednesday and Thursday at the San Francisco office.

Day in the Life

• Own regional marketing strategy across key markets, partnering closely with Field Sales to understand local dynamics and drive territory-level pipeline.
• Plan and execute events including intimate customer dinners, tradeshows, and user conferences, ensuring every detail is on-brand and ROI-positive.
• Test and scale growth programs, including direct mail, customized digital campaigns, and in-person activations to increase reach and conversion.
• Manage the event lifecycle from sourcing venues and vendors, to coordinating logistics, driving attendance, and measuring performance.
• Work with the marketing team to develop multi-channel campaigns around field programs, including email, landing pages, paid social, and sales enablement to maximize impact. 
• Track and analyze campaign performance and pipeline influence, surfacing insights and optimizations to improve effectiveness.
• Collaborate across teams including Sales, RevOps, Marketing, and Customer Success to ensure integrated planning and flawless execution.

Who You Are

• 5+ years of experience in a field, events, or related marketing role, ideally in a B2B SMB market
• Proven success in building pipeline-driving marketing programs in partnership with sales
• Strong project management skills - you’re organized, detail-oriented, and thrive in fast-paced environments
• Experience in event planning and management, including budget management, speaker outreach, vendor relationships, and sponsorship negotiations
• Creative and resourceful mindset, with a love of testing new tactics and finding scrappy ways to stand out
• Strong relationship building and collaboration skills, working with both internal and external partners to execute campaigns
• Strong written and verbal communication skills, and comfortable with collaborating with executive stakeholders and external partners
• Comfortable with 30-40% travel for events and onsite activations
• Experience with marketing tools like HubSpot, Salesforce, and Asana
• Bonus: experience in HR tech or vertical SAAS
• Must be willing to report to the office for up to 5 times a week

What We Offer

• A mission-driven and value-based company dedicated to empower deskless workers and local businesses
• An early employee opportunity at a Series B hyper-growth startup; work with the founding team and industry veterans to accelerate your career
• Competitive salary and equity
• Comprehensive health coverage: medical, dental, and vision. We pay 95% of your premiums for our employees and 85% for dependents
• In office amenities and stocked kitchen
• 401K Plan 
• Pre-tax commuter benefits
• Learning/development stipend
• Unlimited PTO

Salary Range

In compliance with the California Pay Transparency Law, the base salary range for this role is between $110,000 - $170,000 in San Francisco. This range is not inclusive of our discretionary bonus or equity package. When determining a candidate’s compensation, we consider a number of factors including skillset, experience, job scope, and current market data.