Full-Time

Principal Product Manager

Mobile

ButterflyMX

ButterflyMX

201-500 employees

Mobile access control system for properties

Compensation Overview

$200k - $240k/yr

+ Bonuses + Equity

Remote in USA

Remote

Must be authorized to work in the United States.

Category
Product (1)
Required Skills
Product Management

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Requirements
  • 7+ years in product management with a track record of owning products from concept to market
  • Mobile-first instincts: you think in mobile experiences natively, understand what makes a consumer app sticky, and have shipped products people use on their phones
  • Comfort with ambiguity and early-stage product challenges: you can operate with a partial playbook, fill in the gaps, and make confident decisions with incomplete information
  • Strong discovery discipline: you know how to get close to customers, synthesize qualitative signal, and translate it into a clear product direction
  • AI-native thinking: you approach product problems by asking how intelligent systems can improve the experience, not by adding AI as an afterthought. You stay current on what the technology can actually do, and you bring that knowledge into discovery, design, and prioritization conversations
  • A builder’s mindset: you don’t just write specs and hand them off. You prototype, tinker, use the tools available to you today to explore ideas quickly, and you close the loop between what you ask engineering to build and how it actually works
  • Sharp communication skills: you can influence across engineering, design, go-to-market, and leadership by writing well, presenting clearly, and earning trust without authority
Responsibilities
  • Own the product roadmap for this new area: evaluate what we’ve scoped, stress-test the assumptions, and evolve the plan based on what you learn
  • Conduct rigorous discovery by getting close to end users and operators, sharpening the problem definition while iterating with Design and Engineering on the solution
  • Embed AI into the product where it creates genuine value, not as a feature checkbox but as a lever for better experiences and smarter operations
  • Make smart calls about what we build versus partner versus white-label
  • Establish the metrics that matter and hold yourself accountable to them
Desired Qualifications
  • Experience in proptech, multifamily real estate, or property operations
  • Experience building consumer mobile apps with meaningful engagement, retention, or marketplace dynamics
  • Experience navigating third-party integrations or white-label partnerships as part of a product strategy
  • Background in platforms where the end user and the buyer are different people: you understand that tension and know how to build for both

ButterflyMX provides a mobile access-control platform for real estate properties that unifies resident, visitor, and delivery entry through a single app. The system connects to a building’s existing hardware and backend systems, enabling remote access management, temporary and visitor permissions via QR codes or delivery PINs, and real-time audit trails. It differentiates itself by installing over existing wiring with only internet, power, and a door strike required, serving multifamily, commercial, student housing, and gated communities with a mobile-first experience. The goal is to simplify building entry, boost security, and improve property-management efficiency across diverse properties and locations.

Company Size

201-500

Company Stage

Series D

Total Funding

$108.6M

Headquarters

New York City, New York

Founded

2012

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Simplify Jobs

Simplify's Take

What believers are saying

  • Its 20,000+ property base creates strong expansion opportunities for add-on products.
  • Retrofit-friendly deployment reduces infrastructure friction for multifamily operators.
  • Subscription revenue from access control can scale with installed buildings.

What critics are saying

  • Access outages can immediately block resident entry and damage operator trust.
  • Competitors like Latch can win portfolio conversions with bundled access stacks.
  • OEM integrations can commoditize ButterflyMX into a thin software orchestration layer.

What makes ButterflyMX unique

  • ButterflyMX unifies intercoms, access control, and cameras on one cloud platform.
  • Its 2014 smartphone-first approach replaced costly hard-wired building entry systems.
  • The Kwikset UNITE integration adds offline BLE and RFID unit-door access.

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Benefits

Health Insurance

Dental Insurance

Vision Insurance

401(k) Retirement Plan

401(k) Company Match

Paid Holidays

Paid Vacation

Paid Sick Leave

Life Insurance

Disability Insurance

Employee Assistance Program

Health Savings Account/Flexible Spending Account

Remote Work Options

Commuter Benefits

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

1%

2 year growth

0%
ButterflyMX
Apr 27th, 2026
ButterflyMX integrates with Kwikset UNITE smart locks for seamless access without managed WiFi.

ButterflyMX integrates with Kwikset UNITE smart locks for seamless access without managed WiFi. Used by more than 1 million, including the most trusted names in real estate. Key takeaways. * The integration between ButterflyMX and Kwikset UNITE locks allows residents to unlock their unit doors through the ButterflyMX app, even if you don't have building-wide WiFi. * Compatible with Kwikset UNITE BLE and RFID smart locks, providing a flexible, offline access solution for any multifamily property. * Setup is simple and scalable, empowering operators to manage property-wide access from a single system without the need for additional hubs, gateways, or network infrastructure. At ButterflyMX, its mission is to make property access simple for your staff, residents, and visitors alike. To achieve this, ButterflyMX, Inc. is constantly expanding its ecosystem to include the world's most trusted hardware brands. That's why ButterflyMX, Inc. is excited to announce its integration with Kwikset UNITE smart locks. By combining Kwikset's legendary security hardware with ButterflyMX's industry-leading software, you can now offer a completely keyless living experience at your property, even if you don't have property-wide WiFi. In this post, you'll learn: About Kwikset. Since 1946, Kwikset has been a top-selling U.S. lock brand, protecting millions of families with trusted security. Headquartered in Orange County, California, Kwikset has evolved from traditional mechanical locks to become a leader in smart home technology. Their products are known for durability, style, and innovative features like patented SmartKey Security(R), making them a go-to choice for both residential and commercial needs. What is Kwikset UNITE? Kwikset UNITE is an electronic smart lock solution designed specifically for the unique needs of multifamily property management. While many smart locks on the market require a constant internet connection to function, Kwikset UNITE locks utilize Bluetooth Low Energy (BLE) and RFID technology. This makes them the ideal solution for properties that: * Don't have building-wide WiFi. * Prefer an offline access solution. * Want to avoid the cost and complexity of installing additional hubs, gateways, or network infrastructure. How the Kwikset UNITE integration works. The integration between ButterflyMX and Kwikset UNITE empowers residents to open doors and gates throughout the property as well as their unit door all from the ButterflyMX app. Residents simply approach their door and use their smartphone to unlock it via Bluetooth. For those who prefer physical credentials, the locks also support RFID fobs. On the administrative side, everything is managed through the ButterflyMX OS. You can grant and revoke access access, track access logs, and manage move-ins and move-outs from a single dashboard from anywhere in the world - no separate lock management software required. Benefits of the ButterflyMX and Kwikset UNITE integration. Integrating Kwikset UNITE with ButterflyMX provides a modern, high-tech experience that benefits everyone at the property. One app for every door. The "app fatigue" is real for residents. This integration eliminates the need for multiple apps. Residents can open the front gate, the elevator, common areas, and their individual unit doors all from the home screen of the ButterflyMX app. No WiFi required. One of the biggest hurdles to adopting smart locks in multifamily housing is the requirement for property-wide WiFi. Kwikset UNITE removes this barrier. Because the locks work offline via BLE and RFID, you can provide a premium smart-lock experience without expensive infrastructure upgrades or connectivity concerns. Simplified property operations. Managing physical keys is a logistical nightmare for staff. With this integration, you can say goodbye to rekeying costs. Property teams can grant or revoke access via the ButterflyMX OS, making the turnover process for new tenants faster and more secure. Boosted NOI and resident satisfaction. Modern residents are willing to pay a premium for convenience and security. By offering a fully keyless experience backed by a trusted name like Kwikset, you'll increase property value, improve resident retention, and boost Net Operating Income (NOI). Trusted security. Kwikset UNITE locks provide the physical durability Kwikset is known for, combined with the encrypted security of ButterflyMX's software. This ensures that the property remains secure while providing the "wow factor" of a modern smart building. How to set up the Kwikset UNITE integration at your property. Setting up the Kwikset UNITE integration with ButterflyMX is designed to be straightforward, requiring no complex wiring or building-wide network overhauls. Follow these four steps to get started: * Install Kwikset UNITE hardware. Work with a certified installer to replace traditional deadbolts or latches with Kwikset UNITE smart locks on unit doors and common area entries. * Connect to ButterflyMX OS. Once the hardware is installed, your ButterflyMX account manager will help you sync the locks with your ButterflyMX OS dashboard. * Configure access levels. From the ButterflyMX OS, you can assign specific access permissions to residents, maintenance crews, and management. * Onboard residents. Residents receive an invitation to the ButterflyMX app. Once they log in, their digital "key" for the Kwikset lock is automatically available on their home screen - no manual pairing required. Emily kubec. I work to make the ButterflyMX web, desktop and mobile experiences seamless and efficient for property staff and residents. I live in the Boston area.

ButterflyMX
Feb 13th, 2024
AIA Continuing Education | ButterflyMX Course Announcement

ButterflyMX is excited to announce the availability of its online AIA CES-registered course, "Access Control Hardware, Design & Stakeholder Needs," which provides architects with 1 elective LU credit in just 40 minutes!

ButterflyMX
Dec 5th, 2023
Amenity Reservations: Simplify the Amenity Booking Process

ButterflyMX, Inc. is proud to announce the launch of its new mobile-based reservation feature.

ButterflyMX
Nov 29th, 2023
The 6 Best Smart Lock Systems in 2024

That's why ButterflyMX, Inc. has developed a list of the best six smart locks on the market!