Full-Time

Lifecycle Marketing Program Manager

Turo

Turo

1,001-5,000 employees

Nationwide car rental marketplace

Consumer Goods

Senior

Toronto, ON, Canada

Required Skills
Sales
Communications
Marketing
Requirements
  • 5+ years of experience in a similar role in a high-growth environment
  • Demonstrated ability to work through ambiguity to achieve detailed solutions with limited supervision. You can take a vague problem, frame the challenge, identify a path, and drive a project over the finish line
  • Experience developing processes from scratch and demonstrated flexibility to execute
  • Passionate and enthusiastic about marketplace businesses
  • Excellent problem-solving and critical thinking skills
Responsibilities
  • Lead the end-to-end scoping, planning, execution, and launch of strategic initiatives to deliver success for our hosts and guests
  • Oversee our host loyalty program by coordinating program communications, analyzing program satisfaction, and leveraging our sales team and other functions to bring more satisfaction to our top hosts
  • Identify and anticipate initiatives' roadblocks, measure and manage risk, and seek solutions to mitigate them
  • Design, automate, scale, and iterate on our host mentorship program, including end-to-end coordination of the program experience, producing creative deliverables, and ensuring alignment with broader program vision to boost enrollment, engagement, and mentee success
  • Manage end-to-end development and execution of marketing campaigns related to your programs. Includes driving the creative review process, collaborating with designers and copywriters, and identifying target audience segments and appropriate comms channels
  • Understand our community by leveraging qualitative and quantitative data to identify and prioritize ways to add value
Desired Qualifications
  • Proven track record launching and scaling complex initiatives and collaborating across departments. Experience previously building or managing a mentorship program is a plus

Turo is a car rental marketplace where travelers can book any car they want, wherever they want it, from a nationwide community of local car owners. Turo's mission is to reinvent the car rental experience and put the world's one billion cars to better use.

Company Stage

N/A

Total Funding

$746.3M

Headquarters

San Francisco, California

Founded

2009

Growth & Insights
Headcount

6 month growth

6%

1 year growth

32%

2 year growth

101%
INACTIVE