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Full-Time

Product Marketing Manager

Updated on 9/10/2024

Kandji

Kandji

201-500 employees

Unified platform for Apple device management

Hardware
Enterprise Software

Junior, Mid

Miami, FL, USA

Category
General Marketing
Growth Marketing
Growth & Marketing
Required Skills
Sales
Marketing
Requirements
  • 2+ years of product marketing experience in high-growth B2B SaaS.
  • A strong writer.
  • You are comfortable crafting product descriptions, event descriptions, and website copy.
  • Experience ideating & creating multi-media content for social media, website, email, advertising, and more.
  • Think big picture and get your hands dirty.
  • You are not just an effective strategist, you can get the job done.
  • Hyper-organized and comfortable wrangling resources, timelines, technology, and people to accomplish objectives.
  • You hold yourself to the highest standard of excellence in all aspects of your work.
  • You can show it with examples of campaigns or other collateral that required your resourcefulness, insight, and attention to detail.
  • Ability to rapidly gain an in-depth knowledge of the Kandji product, device management industry, and competitors.
  • You start with why— weaving 'why does this matter' into all your work and messaging.
  • Enthusiasm to roll up your sleeves and do whatever it takes.
  • Required to work on-site Monday - Friday.
Responsibilities
  • Bring new product innovations to market.
  • You’ll lead the go-to-market strategy and launches, including positioning, content creation, and cross-functional execution.
  • Be the go-to person for teams who need your guidance in messaging and positioning for demand gen campaigns, events, sales collateral, and training.
  • Create content and guide the product storytelling for emails, landing pages, ads, and more.
  • Analyze data and synthesize insights from competitors, deals, and customer calls.
  • Conduct ongoing buyer and customer research to build persona profiles and ideal customer profile (ICP) segmentation.
  • Create campaign briefs and track campaign results to report on ROI.
  • Identify opportunities to produce breakthrough campaigns and create buzz when launching new innovations.
  • Drive internal & external awareness of existing product differentiators & new features.
  • Contribute to strategic plans and annual forecasts.
  • Help to grow the product marketing function and establish best practices.
  • Plan, execute, and report on the go-to-market for new products and features.

Kandji offers a platform designed for managing and securing Apple devices in businesses. Their system enables companies to deploy secure devices, update software, and address vulnerabilities across all their devices efficiently. A key feature is the MigrationAgent, which simplifies the transition from older Mobile Device Management (MDM) solutions to Kandji's platform, requiring minimal user interaction. What sets Kandji apart from competitors is their deep knowledge of the Apple ecosystem and dedicated customer support, with engineers available to assist users who have experience with Mac administration. The goal of Kandji is to help businesses strengthen their IT infrastructure and support their growth by providing effective device management solutions.

Company Stage

Series C

Total Funding

$188.4M

Headquarters

San Diego, California

Founded

2018

Growth & Insights
Headcount

6 month growth

-5%

1 year growth

-11%

2 year growth

-15%
Simplify Jobs

Simplify's Take

What believers are saying

  • The recent $100 million funding round will accelerate innovation and growth, potentially leading to new features and improved services.
  • The introduction of tools like Prism and iOS Home Screen Management demonstrates Kandji's commitment to enhancing user experience and compliance.
  • Partnerships with companies like SecureW2 and Diamond Assets expand Kandji's ecosystem, offering more integrated solutions for clients.

What critics are saying

  • The company's focus on Apple devices may limit its market to businesses heavily invested in the Apple ecosystem, potentially missing out on clients using other platforms.
  • Rapid growth and scaling efforts, fueled by recent funding, could strain resources and impact service quality.

What makes Kandji unique

  • Kandji's focus on Apple devices sets it apart in the MDM market, which is often dominated by solutions catering to multiple operating systems.
  • Their MigrationAgent tool simplifies the transition from old MDM solutions, reducing user interaction to a few clicks, which is a significant advantage over competitors.
  • Kandji's 24/5 customer support staffed by Mac admin-experienced engineers provides a level of peer-to-peer guidance that is rare in the industry.

Benefits

Health Coverage - 100% individual and dependent medical + dental + vision coverage

Flexible Spending Account

Equity for full-time employees

New MacBook Pro and software setup

Exciting opportunities for career growth

An outstanding, inclusive culture

4% 401(k) company match

Monthly Uber Eats meal credit

$1,000 Home Office Equipment Stipend

$50 monthly Internet reimbursement

Equipment discounts

Week long company shutdown, first week of August

10 Health and Wellness Days

12 weeks of Paid Parental Leave

14 Holidays