Full-Time

Marketing Lead

Updated on 7/22/2026

Thera

Thera

11-50 employees

HR platform for payroll, onboarding, compliance

Compensation Overview

$80k - $150k/yr

New York, NY, USA

In Person

Category
Growth & Marketing (2)
,
Required Skills
Lead Generation

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Requirements
  • 4 to 7+ years in marketing, ideally at fast-moving startups
  • Hands-on operator who can run paid ads, write copy, and ship campaigns yourself
  • Strong storyteller with a sharp instinct for brand voice
  • Comfortable owning experiments end-to-end
  • Bias toward action, speed, and high standards
Responsibilities
  • Top of funnel demand generation
  • Paid ads across search, social, and new channels
  • In-person events, field marketing, and partnerships
  • Product launches and new product storytelling
  • Brand voice, messaging, and positioning
  • Creative experiments including stunts and viral moments
  • Marketing attribution and pipeline influence

Thera provides a subscription-based HR platform tailored for remote and distributed teams. It covers payroll management, onboarding and offboarding, regulatory compliance across states, and benefits administration. A standout feature helps employees pay off student loans, supporting talent retention for companies prioritizing wellness. The platform is designed for startups and SMEs that don’t want a PEO, making HR management easier for distributed workforces. Differences from competitors come from focusing on remote-first needs, a complete suite of HR functions in one platform, and a retention-oriented benefit program. The goal is to help modern companies efficiently manage human resources across locations, improve employee satisfaction, and reduce turnover by offering practical, value-added benefits.

Company Size

11-50

Company Stage

Seed

Total Funding

$4.1M

Headquarters

New York City, New York

Founded

2021

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Simplify Jobs

Simplify's Take

What believers are saying

  • Raised $4M Seed from Y Combinator and Amino Capital in 2024.
  • Serves hundreds of companies like Oceans and Zendrop scaling globally.
  • Subscription model ensures steady revenue from SMBs with distributed teams.

What critics are saying

  • Deel erodes margins with scale in 150 countries within 6-12 months.
  • Rippling causes 30% client churn via integrated HRIS in 12-18 months.
  • Gusto squeezes US market share with $40 pricing in 3-9 months.

What makes Thera unique

  • Thera offers AI-native ecosystem for global payroll, treasury, and payments.
  • Supports contractors in 150+ countries with zero compliance risk.
  • Automates local benefits like health insurance and retirement plans.

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Benefits

Flexible Work Hours

Growth & Insights and Company News

Headcount

6 month growth

↓ -7%

1 year growth

↓ -7%

2 year growth

↑ 0%
Finextra Research
Aug 23rd, 2024
Payroll fintech Thera raises $4m

Thera, a leading payroll and payments platform, has announced that it has raised a $4 million Seed round with participation from Y Combinator, 10x Founders, Amino Capital, Zillionize, and Bayhouse Capital.

FinSMEs
Aug 23rd, 2024
Thera Raises $4M in Seed Funding

Thera, a NYC-based payroll and payments platform, raised a $4m Seed funding round

VC News Daily
Aug 22nd, 2024
Thera Raises $4M Seed Funding

Thera, a leading payroll and payments platform, has raised a $4 million Seed round with participation from Y Combinator, 10x Founders, Amino Capital, Zillionize, and Bayhouse Capital. Notable angels include Oliver Jung, Chris Bakke, Andrew Yeung, Akash Magoon, and Bobby Matson. The funds will be used to develop its platform and expand its team in New York City. Thera was founded in 2022 by former Amazon engineer Akhil Reddy.

VentureBeat
Aug 22nd, 2024
Thera scores $4M seed to make it easier to hire and pay international employees

Today, Thera announced it has raised $4 million in seed funding from Y Combinator, 10x Founders, Amino Capital, Zillionize, and Bayhouse Capital, as well as angel investors Oliver Jung, Chris Bakke, Andrew Yeung, Akash Magoon, and Bobby Matson.