Full-Time

Marketing Data Specialist

Confirmed live in the last 24 hours

Signify

Signify

10,001+ employees

Global leader in professional lighting solutions

No salary listed

Senior

Madrid, Spain

Category
General Marketing
Growth & Marketing
Required Skills
Python
JavaScript
SQL
Requirements
  • Bachelor’s degree in computer science, Information Technology, or a related field.
  • Proven experience of +5 years as a Digital Data Collection Engineer or similar role.
  • Strong knowledge of data collection methodologies and tools.
  • Ability to transform business requirements into suitable technical solutions.
  • Expertise in Adobe Marketing Cloud products (Adobe Analytics, Adobe Launch, Adobe Experience Platform, etc.) or others. Certification is a plus.
  • Proficiency in scripting languages (JavaScript, SQL, Python, etc.).
  • Excellent problem-solving skills and attention to detail.
  • Strong stakeholder management and collaboration skills.
  • Good communication skills and ability to manage multiple projects.
Responsibilities
  • Design, implement, and maintain data collection systems within the Adobe Marketing Cloud stack.
  • Monitor and troubleshoot data collection processes to ensure accuracy and reliability.
  • Develop and manage data collection scripts, tags, and tracking mechanisms.
  • Create and keep all the data collection activities documentation up to date.
  • Clos collaboration with different stakeholders involved in our digital solutions development to ensure seamless data integration and flow.
  • Work alongside our Solution Architects to drive our server-side tracking strategy to the next level.
  • Knowledge of data privacy regulations and compliance to ensure consistency in a digital Consent Management Platform.
  • Stay updated with the latest trends and best practices in data collection and marketing technology scene.
  • Provide training and support to team members on data collection tools and techniques.
  • Ensure a centralized governance, and adoption of the standards defined together with Digital Analytics & Data Collection Solutions Manager are followed across the company to implement and manage data collection solutions.
Desired Qualifications
  • Certification in Adobe Marketing Cloud products is a plus.

Signify specializes in lighting solutions for various sectors, including professional, consumer, and smart technology applications. Their products include Philips lighting fixtures and Interact systems, which utilize data to enhance the functionality and efficiency of lighting in homes, buildings, and public spaces. Signify's offerings are designed to provide tangible benefits to businesses and improve the quality of life for individuals by harnessing the power of light. Unlike many competitors, Signify has a strong commitment to sustainability, as evidenced by its consistent presence in the Dow Jones Sustainability World Index and its high EcoVadis rating. The company's goal is to unlock the potential of light to create brighter lives and contribute to a better world.

Company Size

10,001+

Company Stage

IPO

Headquarters

Eindhoven, Netherlands

Founded

2016

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Simplify's Take

What believers are saying

  • Partnership with Mercedes Formula 1 boosts brand visibility until 2026.
  • Rahul Dravid as brand ambassador strengthens Signify's market presence in India.
  • Acquisition of Fluence enhances Signify's position in horticultural lighting.

What critics are saying

  • Increased competition from Acuity Brands in horticultural lighting sector.
  • Potential market saturation in smart lighting could lead to diminishing returns.
  • Brand ambassador partnerships may not resonate with target audience.

What makes Signify unique

  • Signify's partnership with GSIC enhances sports lighting innovation.
  • NatureConnect system brings natural sunlight benefits indoors, boosting well-being.
  • Largest Philips Smart light hub in Chennai showcases Signify's market leadership.

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Benefits

Professional Development Budget

Employee Discounts

Company News

Sport GSIC
Nov 22nd, 2024
GSIC powered by Microsoft Partners with Signify to Drive Innovation in Sports Lighting Technology

The partnership will leverage the strengths of both GSIC and Signify to explore new possibilities and develop innovative solutions that can enhance the sports experience.

General
Sep 28th, 2024
Signify Onboards the Cricket Legend Rahul Dravid as their Brand Ambassador, a Partnership Steeped in Legacy and Innovation

Taking a step ahead, we are thrilled to have Rahul Dravid join the Signify family as the face of our brand.

Eindhoven News
Aug 7th, 2024
Signify teams up with Mercedes Formula 1

Eindhoven-based lighting company Signify will be working with the Mercedes Formula 1 team until the end of 2026.

Women in Construction
Jul 19th, 2024
Jody Sikham appointed marketing communications leader for Genlyte Solutions

July 19, 2024 - Jody Sikham has been appointed marketing communications leader for Genlyte Solutions (a Signify business) for Canada and the United States.

Economic Times
Jun 21st, 2024
Bringing the outdoors inside: Signify's NatureConnect enhances well-being

New Delhi: Signify has launched its cutting-edge NatureConnect lighting system, an innovative product designed to bring the benefits of natural sunlight indoors, enhancing well-being and productivity.