Full-Time

Brand Marketing Coordinator

Posted on 11/18/2024

Zuru

Zuru

201-500 employees

Produces toys, consumer goods, and construction technology

Robotics & Automation
Industrial & Manufacturing
Consumer Goods

Entry, Junior

Los Angeles, CA, USA

Position requires onsite presence in Los Angeles.

Category
Brand & Creative Marketing
Growth & Marketing
Required Skills
Marketing
Data Analysis
PowerPoint/Keynote/Slides
Requirements
  • Tertiary Degree in Marketing, Business, Communications, or a related field
  • 1-2 years of marketing experience in a marketing support or coordination role, ideally within a fast-paced consumer goods company, or media agency
  • Proficiency in Microsoft Office Suite: Excel, PowerPoint, Outlook and Word
  • Strong organisational skills, attention to detail, and verbal and written communication skills
  • Sense of urgency, and driven to complete work in a fast paced and dynamic environment as a team player
  • Winning attitude: looking out for colleagues, bringing a positive outlook to work each day, and taking on challenges optimistically
  • Ability to multi-task, set priorities, and stay focused in a dynamic and changing environment
  • Ability to handle and interpret data, and make data-oriented decisions
  • Basic understanding of North American retail and media landscape
  • Willingness to learn and grow, particularly in relation to marketing analytics, creative development, and campaign strategy to support future career growth in the marketing team
  • Excitement to contribute to a dynamic office culture
Responsibilities
  • Organize and assist in the collection of creative assets for campaigns, ensuring all materials meet brand guidelines and are delivered on time.
  • Help create and distribute campaign briefs to internal teams and external partners, maintaining version control and accuracy across documents.
  • Coordinate updates and revisions on campaign assets as directed by the Associate Marketing Manager.
  • Gather and compile data on campaign performance metrics from internal reports and external sources.
  • Assist in organizing post-campaign analysis by creating summary reports, tracking key performance indicators (KPIs), and noting trends in consumer behavior and sales.
  • Serve as a liaison between the marketing team, sales teams, and agency partners to streamline communications and provide status updates.
  • Ensure all internal stakeholders are updated with campaign progress, key dates, and any adjustments in strategy or timelines.
  • Maintain clear documentation of all communications and decisions made during campaign execution.
  • Support the Marketing Manager by creating and formatting PowerPoint presentations, spreadsheets, and reports that summarize campaign information, results, and next steps.
  • Organize visuals, data points, and key messages in ways that are clear and visually engaging for intended stakeholders.
  • Track and organize invoices, budget adherence, and payments related to campaign activities and report any discrepancies.
  • Maintain organized records of campaign-related documents and assets for easy access by the marketing team.
  • Assist in scheduling meetings, taking notes, and following up on action items for the team.
  • Coordinate the collection of brand signage, collateral, and event materials as needed for campaign-related events.
  • Assist in the setup and logistics planning for events, ensuring all required materials are present and in order.

ZURU operates in three main sectors: toys, consumer goods, and construction technology. In the toy industry, ZURU Toys is recognized as one of the largest companies globally, offering popular brands like Bunch O Balloons and Mini Brands, and distributing products to major retailers in over 120 countries. ZURU Edge focuses on consumer goods, targeting modern consumers with innovative products in categories such as Baby Care and Beauty, and is one of the fastest-growing companies in this sector. ZURU Tech aims to enhance the construction industry by introducing more flexible and efficient building processes. The company stands out from competitors by leveraging advanced automation and manufacturing systems, allowing it to produce high-quality products at competitive prices. ZURU's goal is to disrupt traditional markets and create new-generation brands across its sectors.

Company Stage

N/A

Total Funding

N/A

Headquarters

Beverly Hills, California

Founded

2003

Growth & Insights
Headcount

6 month growth

2%

1 year growth

2%

2 year growth

2%
Simplify Jobs

Simplify's Take

What believers are saying

  • ZURU's rapid expansion and global presence offer significant career growth opportunities.
  • The company's focus on innovation and disruption provides a dynamic and stimulating work environment.
  • ZURU's diverse portfolio across toys, consumer goods, and construction technology allows for cross-sector experience and learning.

What critics are saying

  • The recent voluntary recall of 7.5 million Baby Shark bath toys could impact brand reputation and consumer trust.
  • The lawsuit against Glassdoor highlights potential issues with company culture and employee satisfaction.

What makes Zuru unique

  • ZURU's integration of cutting-edge automation and manufacturing systems sets it apart in the toy, consumer goods, and construction sectors.
  • The company's ability to rapidly innovate and disrupt traditional categories, particularly in consumer goods, gives it a competitive edge.
  • ZURU's strategic partnerships with entertainment giants like Nickelodeon, Disney, and Universal Studios enhance its brand appeal and market reach.

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