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Full-Time

Product Marketing Manager

San Francisco

Confirmed live in the last 24 hours

Vouch Insurance

Vouch Insurance

51-200 employees

Offers business insurance for technology companies

AI & Machine Learning
Venture Capital
Fintech

Compensation Overview

$130k - $150kAnnually

+ Stock Options

Senior, Expert

San Francisco, CA, USA

Category
General Marketing
Growth Marketing
Growth & Marketing
Required Skills
Market Research
Sales
Marketing
Requirements
  • 5+ years of product marketing experience, preferably with 3+ years in the business insurance or financial services industry.
  • Strong understanding of business insurance products, including general liability, property, cyber, and professional liability coverages.
  • Exceptional written and verbal communication skills with the ability to translate technical concepts into clear, client-focused messaging.
  • Proven ability to manage multiple projects simultaneously, with a keen attention to detail and a focus on delivering results.
  • Excellent interpersonal skills with the ability to work effectively with cross-functional teams, including product management, sales, and client success.
Responsibilities
  • Develop and implement positioning strategies and messaging frameworks that clearly communicate the value of Vouch’s business insurance products to target verticals and various audiences (current clients, prospective clients, and partners such as insurance brokers).
  • Conduct in-depth market research to understand industry trends, competitive landscape, and client needs. Use insights to inform product development and marketing strategies.
  • Create high-quality marketing materials, including one-pagers, whitepapers, case studies, blog posts, and presentations that highlight the benefits and differentiators of Vouch’s insurance products.
  • Equip the sales team with the tools and training needed to effectively communicate product value to potential clients. Develop sales collateral, product demos, and training sessions.
  • Design and execute multi-channel marketing campaigns to existing clients to launch new coverages, drive awareness, engagement, and adoption. Measure and analyze campaign performance to optimize results.
  • Build and maintain strong relationships with key clients to gather feedback, generate testimonials, and create case studies that showcase the impact of Vouch’s products.
  • Plan and execute successful product launches, ensuring cross-functional alignment and coordination with product management, sales, and client success teams.
  • Establish Vouch as a thought leader in the business insurance space by contributing to industry publications, supporting our events/conference strategy, and engaging with the broader tech community.

Vouch provides modern, technology-focused business insurance tailored for high-growth and innovative companies, offering instant coverage and guidance on scaling protection. The company utilizes digital-first experiences and modern tools to streamline operations, providing tailored coverages engineered for technology companies and underwritten by a coalition of top carriers and reinsurers.

Company Stage

Series C

Total Funding

$160.2M

Headquarters

San Francisco, California

Founded

2018

Growth & Insights
Headcount

6 month growth

-5%

1 year growth

-8%

2 year growth

0%
Simplify Jobs

Simplify's Take

What believers are saying

  • Vouch's recent $25M Series C-1 funding round, led by Ribbit Capital, underscores strong investor confidence and provides capital for further growth and innovation.
  • The strategic partnership with IMA Financial Group expands Vouch's market reach and enhances its product offerings for tech enterprises at every growth stage.
  • Vouch's impressive 66% year-over-year revenue growth and high premium retention rate indicate robust business performance and customer loyalty.

What critics are saying

  • The competitive landscape in the insurance sector, especially with the entry of tech-focused insurers, could pressure Vouch to continuously innovate to maintain its edge.
  • The integration of new technologies and partnerships, such as AI Insurance and the collaboration with IMA, may pose operational challenges and require significant resources.

What makes Vouch Insurance unique

  • Vouch Insurance specializes in providing business insurance tailored specifically for high-growth companies, setting it apart from traditional insurers.
  • Their direct-to-startup distribution model and proprietary coverages offer unique solutions that are not typically available through legacy insurance products.
  • The recent introduction of AI Insurance to mitigate nascent AI risks showcases Vouch's commitment to innovation and addressing emerging industry needs.

Benefits

Comprehensive health, dental, and vision coverage

Access to HSA and FSA accounts

Unlimited PTO

Flexible work scheduling

Competitive compensation including equity

401k

Leadership and mentorship opportunities to learn new skills