Full-Time

Associate – Broadcast Traffic

Posted on 9/19/2024

Publicis Groupe

Publicis Groupe

10,001+ employees

Global leader in marketing and communications

Consulting
Consumer Software
Enterprise Software

Entry

Chicago, IL, USA

Hybrid role requiring three days in-office each week.

Category
Supply Chain Management
Operations & Logistics
Requirements
  • College degree or equivalent experience
  • 0 to 1 years' experience in similar field or with Mediaocean system (Spectra O|X)
  • Basic knowledge of process management and workflow (in media or financial industries)
  • Entry level experience working within a web-based system/platform to facilitate a process related to data entry (in media or financial industries)
  • Proficient in Microsoft Office
Responsibilities
  • Receive in-depth training to obtain working knowledge of basic Agency and Traffic procedures, media systems, Traffic terminology, and our goals based on client(s) they are assigned to
  • Maintain good working relationships with peers, team counter parts, and vendors
  • Attain ability to meet all requirements necessary to execute or fulfill client approved media plans
  • Must communicate with and understand the responsibilities of internal and external partners (i.e. creative agencies, vendors)
  • Reviews buy specifications provided by media teams and understands client expectations
  • Partner with Client creative agencies for the exchange of information about scheduling and shipment of materials to vendors
  • Utilize proprietary media system to view commercial units loaded by media teams under specific client estimates and issues traffic instructions (once approved by Traffic Supervisor) by media system, directly to broadcast vendors, providing information regarding correct creative messaging to be aired during specific programming
  • Assist other traffic team members in managing commercial duplication and shipment of creative assets to broadcast vendors. May involve providing production estimates for client submission and approval, submitting purchase orders to commercial duplication facility, and reconciling invoices.
  • Confirm delivery of traffic instructions and commercial materials
  • Provide media usage to creative agencies for commercial talent payment schedules
  • Maintain system records with commercial data necessary for media and financial purposes
  • May assist Reconciliation Teams during vendor invoice reconciliation process
  • Anticipate and troubleshoot problems, coordinate simultaneous plans, oversee scheduling, and develop solutions to workflow delays

Publicis Groupe specializes in marketing, communications, and digital transformation for a wide range of clients, including well-known brands like Toyota and McDonald's. The company provides services such as advertising, media planning and buying, digital marketing, and public relations. Its products work by combining data, technology, and creative strategies to create customized solutions that help clients grow and engage with their audiences. What sets Publicis Groupe apart from its competitors is its 'Power of One' approach, which integrates various agencies and services to offer cohesive and effective solutions. The company's goal is to drive client success through tailored strategies that enhance their market presence.

Company Stage

IPO

Total Funding

$32M

Headquarters

Paris, France

Founded

1926

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Simplify's Take

What believers are saying

  • Publicis Groupe's focus on AI innovation positions it well for future technological advancements.
  • Expansion into Eastern Europe offers new growth opportunities for Publicis Groupe.
  • Stable leadership under Arthur Sadoun supports long-term strategic planning.

What critics are saying

  • Integrating Wibilong may pose operational challenges and cultural clashes within Publicis Groupe.
  • Eastern European expansion could face regulatory scrutiny and compliance challenges.
  • Continuity under Arthur Sadoun may risk strategic rigidity if market conditions change.

What makes Publicis Groupe unique

  • Publicis Groupe's acquisition of Wibilong enhances its AI-driven platform capabilities.
  • The acquisition of Advertise BG expands Publicis Groupe's reach into Eastern European markets.
  • Bizon acquisition strengthens Publicis Groupe's e-commerce capabilities, especially on Amazon.

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