Digital Marketing Associate
Posted on 7/19/2023
INACTIVE
Cloud computing services for pharmaceutical companies.
Company Overview
Veep's mission is to help R&D, quality, and regulatory teams eliminate inefficiencies and bring high-quality, safe, sustainable products to market without compromising quality. The company builds cloud-based tools for pharmaceutical research.
Company Stage
N/A
Total Funding
$224M
Founded
2007
Headquarters
Pleasanton, California
Growth & Insights
Headcount
6 month growth
↑ 3%1 year growth
↑ 16%2 year growth
↑ 37%Locations
Cambridge, MA, USA
Experience Level
Entry
Junior
Mid
Senior
Expert
Desired Skills
Wordpress
SEO
Journalism
Marketing
Data Analysis
HTML/CSS
CategoriesNew
Growth & Marketing
Requirements
- 2+ years of experience with SEO and PPC at a B2B, SaaS, or Cloud company
- Proven track record of optimizing SEO results using tools like SEMRush
- Basic knowledge of HTML and CSS
- Experience using web analytics to optimize SEO and PPC campaigns
- Ability to prioritize and manage multiple projects with evolving business requirements while maintaining deliverables, timelines, and next steps
- Ability to thrive and deliver in a dynamic, high-growth environment with changing priorities
- Well-organized self-starter with a strong attention to detail
- Strong written and verbal communication skills
- Resourceful team player with a growth mindset
Responsibilities
- Work with Marketing stakeholders to plan and execute SEO & PPC related campaigns
- Monitor and communicate changes in campaign performance
- Provide guidance to others in the organization on basic SEO principles
- Analyze paid search campaigns to identify potential opportunities, and provide recommendations for optimization through ad copy, keywords, ad groups, targeting, bidding, and landing pages
- Manage the intake queue and provide visibility to the marketing organization on the status of active projects
- Manage and execute ticket-related content updates on veeva.com
- Provide the first level of QA for veeva.com for site quality and consistency
- Identify inconsistencies on the website and collaborate with the web team to resolve
Desired Qualifications
- BS or BA in marketing, English, journalism, design, or a similar degree
- Prior experience working for an enterprise B2B software company
- Prior experience with LinkedIn paid campaigns
- Prior experience managing external agencies
- Prior experience with Google tag manager and Matomo analytics
- Prior experience with WordPress is a plus