Full-Time

Marketing Associate

Posted on 8/15/2024

Charlie Health

Charlie Health

1,001-5,000 employees

Online mental health treatment for youth

Healthcare

Compensation Overview

$85k - $105kAnnually

+ Commission Earnings + Incentive Compensation + Discretionary Bonuses + Other Incentive Packages

Entry, Junior

New York, NY, USA

This is a hybrid position requiring in-office presence.

Category
Brand & Creative Marketing
General Marketing
Growth & Marketing
Required Skills
Animation
JIRA
Marketing
Data Analysis
Requirements
  • Bachelor’s degree in Marketing, Communications, Business, or a related field.
  • 2+ years of experience in project management, marketing, or a related role.
  • Impeccable project management skills with the ability to handle multiple tasks, moving targets, and quick turnaround deadlines.
  • Flawless written and verbal communication skills.
  • Detail-obsessed with a strong understanding of the importance of brand management and consistency.
  • Experience with video, photo, and other multimedia content production.
  • Proficiency in project management tools and software (e.g., Jira, Monday, or similar).
  • Exceptionally organized and able to manage multiple tasks efficiently.
  • Creative mindset with a passion for marketing and branding.
  • Innovative problem solver with an eye for driving efficiency and using data to inform best practices.
  • Energized by the prospect of collaborating with multiple stakeholders and teams in a fast-paced environment.
Responsibilities
  • Assist in the planning and execution of marketing campaigns, materials, and initiatives, including tracking project timelines, updating stakeholders on key milestones, and sending deliverables to ensure timely completion.
  • Coordinate tasks and projects with team members across various departments, including Clinical Outreach, Research and clinical Outcomes, Clinical, Partnerships, Growth Strategy, and Commercial Strategy.
  • Collaborate with the Marketing Team to gather, organize, and distribute marketing assets, including graphics, copy, and multimedia content in an organized fashion, ensuring easy access for teams across the company.
  • Ensure all marketing materials align with brand guidelines and project objectives, performing periodic reviews and adjusting based on updated guidance.
  • Maintain an organized brand library for easy access and retrieval by team members, providing clear directions and guides for cross-functional partners.
  • Manage and update website content, ensuring information is current, accurate, and engaging.
  • Coordinate the generation of marketing assets, including but not limited to scheduling, logistics, and vendor sourcing/management for video shoots, photo shoots, deck creation, animation, website content, and more.
  • Oversee the maintenance of various internal Marketing Team trackers, tools, and reporting, including the content calendar, plus ad hoc projects.
  • As needed, directly generate marketing assets and other collateral for use across internal and external use cases.

Charlie Health offers online mental health treatment services specifically designed for young people. Their main product is a virtual Intensive Outpatient Program (IOP) that combines personalized care with peer support to promote long-term healing. Clients can start the program quickly, often within 24 hours, and have flexible scheduling options available throughout the week. Charlie Health operates on a business model where clients can pay for services out-of-pocket or through insurance, with an easy verification process for coverage. The company distinguishes itself from competitors by focusing on the youth demographic and demonstrating effectiveness, as over 90% of clients report improvements in their mental health symptoms. The goal of Charlie Health is to provide accessible and effective mental health treatment to young individuals, addressing the growing need for such services in the telehealth market.

Company Stage

Seed

Total Funding

$826.8K

Headquarters

Bozeman, Montana

Founded

2020

Growth & Insights
Headcount

6 month growth

29%

1 year growth

59%

2 year growth

151%
Simplify Jobs

Simplify's Take

What believers are saying

  • Growing demand for youth mental health services boosts Charlie Health's market potential.
  • Partnerships with educational institutions expand access to student mental health support.
  • Advancements in AI enhance personalized treatment plans, improving service effectiveness.

What critics are saying

  • Increased competition from established telehealth providers like Talkspace.
  • Rapid scaling may challenge service quality and personalized care.
  • Dependence on insurance coverage poses risks if reimbursement policies change.

What makes Charlie Health unique

  • Charlie Health offers a virtual Intensive Outpatient Program for personalized mental health care.
  • The company provides rapid service initiation within 24 hours, enhancing accessibility.
  • Charlie Health's peer-reviewed research demonstrates significant reductions in emergency department utilization.

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