Full-Time
Marketing Associate
Confirmed live in the last 24 hours
Charlie Health
1,001-5,000 employees
Online mental health treatment for youth
Compensation Overview
$85k - $105kAnnually
Entry, Junior
New York, NY, USA
Hybrid position.
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- 2+ years of experience in project management, marketing, or a related role.
- Impeccable project management skills with the ability to handle multiple tasks, moving targets, and quick turnaround deadlines.
- Flawless written and verbal communication skills.
- Detail-obsessed with a strong understanding of the importance of brand management and consistency.
- Experience with video, photo, and other multimedia content production.
- Proficiency in project management tools and software (e.g., Jira, Monday, or similar).
- Exceptionally organized and able to manage multiple tasks efficiently.
- Creative mindset with a passion for marketing and branding.
- Innovative problem solver with an eye for driving efficiency and using data to inform best practices.
- Energized by the prospect of collaborating with multiple stakeholders and teams in a fast-paced environment.
- Assist in the planning and execution of marketing campaigns, materials, and initiatives, including tracking project timelines, updating stakeholders on key milestones, and sending deliverables to ensure timely completion.
- Coordinate tasks and projects with team members across various departments, including Clinical Outreach, Research and clinical Outcomes, Clinical, Partnerships, Growth Strategy, and Commercial Strategy.
- Collaborate with the Marketing Team to gather, organize, and distribute marketing assets, including graphics, copy, and multimedia content in an organized fashion, ensuring easy access for teams across the company.
- Ensure all marketing materials align with brand guidelines and project objectives, performing periodic reviews and adjusting based on updated guidance.
- Maintain an organized brand library for easy access and retrieval by team members, providing clear directions and guides for cross-functional partners.
- Manage and update website content, ensuring information is current, accurate, and engaging.
- Coordinate the generation of marketing assets, including but not limited to scheduling, logistics, and vendor sourcing/management for video shoots, photo shoots, deck creation, animation, website content, and more.
- Oversee the maintenance of various internal Marketing Team trackers, tools, and reporting, including the content calendar, plus ad hoc projects.
- As needed, directly generate marketing assets and other collateral for use across internal and external use cases.
Charlie Health provides online mental health treatment services specifically designed for young people. Their main product is a virtual Intensive Outpatient Program (IOP) that combines personalized care with peer support to promote long-term healing. Clients can start the program quickly, often within 24 hours, and have flexible scheduling options available throughout the week. The company operates on a business model where clients can pay out-of-pocket or use insurance, with an easy verification process for coverage. Charlie Health distinguishes itself from competitors by focusing on the youth demographic and demonstrating effectiveness, as over 90% of clients report improvements in their mental health symptoms, supported by annual outcomes reports and clinical research. The goal of Charlie Health is to provide accessible and effective mental health treatment to young individuals in need.
Company Stage
Seed
Total Funding
$1.4M
Headquarters
Bozeman, Montana
Founded
2020
6 month growth
↑ 22%1 year growth
↑ 44%2 year growth
↑ 139%
Simplify's Take
What believers are saying
- Charlie Health's services have demonstrated significant efficacy, with over 90% of clients seeing improvements in severe mental health symptoms.
- The company's rapid growth and strategic partnerships, such as with Memorial Hermann and Talkspace, indicate strong market validation and potential for further expansion.
- The appointment of experienced leaders like Christine Ko as Chief People Officer suggests a strong focus on organizational growth and employee well-being.
What critics are saying
- The telehealth market is highly competitive, with numerous players like Talkspace and Mantra Health potentially diluting Charlie Health's market share.
- Dependence on insurance coverage for revenue could pose financial risks if reimbursement policies change or if clients face difficulties in verifying coverage.
What makes Charlie Health unique
- Charlie Health's focus on high-acuity mental health care for young people sets it apart in the telehealth market, which often targets a broader demographic.
- Their virtual Intensive Outpatient Program (IOP) offers rapid initiation within 24 hours, providing a level of accessibility and immediacy that is rare in the mental health sector.
- Partnerships with major health systems like Memorial Hermann and inclusion in Talkspace's Behavioral Health Consortium enhance their credibility and expand their reach.