AI CRM Marketing Campaign Manager
Posted on 2/2/2022
Menlo Park, CA, USA
- Bachelor's degree in marketing or equivalent experience
- 5+ years of CRM marketing experience, focusing on product education and growth
- Excellent project management and interpersonal skills with the ability to balance rigorous attention to detail with swift execution
- Data-forward mindset, using data insights to inform and optimize strategy
- Skilled at planning, organizing, prioritizing, and executing simultaneous projects and activities
- Proven experience executing marketing campaigns with a strong understanding of modern marketing channels and how to optimize them
- Experienced applying marketing automation, CRM, SEO, Google Analytics, and other modern marketing applications
- Excellent writer and oral communicator
- Must be a team player with excellent collaboration skills
- Ability to develop basic reports, work back plans, etc., without requiring staff support and possess basic knowledge of how to use MS Office and modern productivity tools
- Develop an audience-specific marketing plan
- Lead creation and execution of the campaign that delivers against business goals
- Act as a critical partner to the business as the voice of the customer and AI CRM best practices expert
- Create new marketing content, including web copy, brochures, blog posts, infographics, presentations, email copy, and video scripts
- Use a replicable process and playbook that can be reused for future campaigns
- Design and implement multi-channel AI CRM campaigns that target multiple audience segments and leverage channels such as paid social, SEM, syndicated content, display advertising, and e-mail marketing
- Understand user segmentation/behavior and identify user insights to leverage in AI CRM Marketing
- Partner with C3 AI stakeholders to align and execute AI CRM strategies to help solve business challenges and meet business objectives
- Partner with our product, operations, communications, and business development teams to ensure communications are on-brand and impactful
- Conduct regular analysis of program success and provide monthly reports using campaign analytics and success metrics
- Regularly update key stakeholders on campaign plans, program deliverables, and schedules
Leading enterprise AI software provider
C3.ai is building tools to make AI cost-effective. The company focuses on building applications for reliability, fraud detection, sensor network health, supply network optimization, energy management, anti-money laundering, and customer engagement.
- Education - Lifelong learning is a part of C3 AI. That’s why we will cover the total cost for employees to earn a master’s degree in computer science online. Those who complete the degree get three more big perks—a $25,000 cash bonus, a guaranteed 15% raise and a stock grant.
- Relax and recharge - In the United States, C3 AI offers 15 days of paid time off every year. As your tenure with the company grows so does your paid time off! C3 AI also offers 10 paid public holidays around which you can build your vacation leave.
- Training - C3 AI holds monthly employee training sessions as well as weekly lunch-and-learns. C3 AI also encourages further education by offering bonuses for the successful completion of select online courses.
- Health coverage - C3 AI offers competitive coverage. Our program includes medical, dental, and vision.
- 401K - C3 AI offers fund options via Charles Schwab for retirement savings.
- Equity - Restricted stock units are granted to all full-time C3 AI employees.
- Free gym membership - To help keep you at the top of your game, C3 AI offers employees a free gym membership at our state-of-the-art fitness facility.
- Catered lunches daily - C3 AI provides a fully stocked snack area and beverage refrigerator that contains everything from energy drinks to sodas and iced tea. Every day C3 AI provides a catered, gourmet lunch so that the team can relax together and share ideas.
- Commuter check program - C3 AI offers tax saving commuter benefits program.
- Travel assistance - Employees are provided global health insurance while traveling for business
- Ping-pong and pool tables - C3 AI has been known to host ping-pong and pool tournaments, allowing you to step away from the monitor. This is the perfect opportunity to enjoy coworkers while hitting a white ball at them.
- Friday happy hour - Relax and unwind at the end of the week at C3’s weekly Friday Happy Hour. Enjoy good food, good drinks and great company at our office.
- Flexible spending accounts - C3 AI offers both Health Care and Dependent Care Flexible Spending Accounts. Both accounts enable you to pay for essential health and wellness before you pay taxes on it.
- Life insurance - C3 AI offers short term / long term disability, life insurance and AD&D insurance.
- Additional leave benefits - C3 AI offers paid time off for bereavement and jury leave.
- Continental breakfast - It’s the most important meal of the day. C3 AI offers breakfast five days a week, including oatmeal, cereal, fruit, and delicious coffee.
- Innovation - Our ambition is to solve problems that have never been solved before.
- Curiosity - We are self-learners, fulfilled by continuous knowledge acquisition to accelerate innovation.
- Integrity - We comport ourselves with unwavering ethical integrity, respect, and courtesy.
- Collective Intelligence - The respect we have for the intelligence and capabilities of one another fosters boundless collaboration.