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Martech Operations Specialist
Updated on 11/23/2022
Locations
United States
Experience Level
Entry
Junior
Mid
Senior
Expert
Desired Skills
HTML/CSS
Marketing
Salesforce
Requirements
  • 3+ years experience in MarOps or marketing automation role at B2B company
  • Expert in marketing automation tools (experience with Pardot strongly preferred)
  • Deep understanding of Salesforce (admin experience an asset)
  • Ability to build and edit HTML emails in code
  • Ability to build advanced reports and dashboards in Salesforce
  • Knowledge of marketing effectiveness measurement, marketing KPIs and metrics
  • Meticulous attention to detail and ability to execute with a high degree of accuracy
  • Strong statistical and analytical skills with the ability to clearly communicate results and insights
  • Ability to work independently
  • You should receive a confirmation email after submitting your application
  • A recruiter (not a computer) reviews all applications at League
  • If we see alignment with League's needs, a recruiter will reach out to learn more about your goals. The recruiter will also share the team-specific interview process depending on the roles you are exploring
  • The final step is an offer, which we hope you will accept!
  • Prior to joining us, we conduct reference and background checks. Additional checks could be required for US Candidates, depending on the role you are exploring
Responsibilities
  • Manage marketing technology stack and integrations to other systems
  • Manage and enhance relationships with software vendors to increase ROI of software investments
  • Manage processes for lead grading/scoring, MQL assignment, lead routing, and task creation for Business Development teams
  • Ensure the accuracy and timeliness of marketing data and attribution modeling
  • Collaborate cross-functionally with the Salesforce platform team on CRM enhancements to better serve Marketing's data and campaign execution needs
  • Cleanse, enrich and upload prospect lists from various events
  • Create and manage website forms and completion actions
  • Support in the creation and deployment of marketing emails and autoresponders as needed
  • Develop and document workflow processes and taxonomies
  • Prepare and present data-driven insights and recommendations
  • Proactively recommend new strategies and technology based on industry trends
League

201-500 employees

Digital health platform
Company Overview
League is on a mission to power the digital transformation of healthcare. The company is building digital infrastructure for better consumer health experiences.
Benefits
  • Personalized benefits plan
  • Health, Lifestyle & Learning spending accounts
  • Flexible medical and dental plans
  • Fertility treatment support
  • Paid parental leave and baby bonus
  • Unlimited PTO
  • Free mental health counselling and support
  • Employee Stock Option Program
  • Exclusive access to a curated wellness marketplace
  • Sabbatical program
  • RRSP/401K accounts
  • High-impact onboarding
  • Extra-long holiday weekends
  • Mental health (wellness) days
Company Core Values
  • Creating a healthier future.
  • Building a dream team.
  • All owners.
  • Aspiring to live our best lives.
  • In it to win it.