The Mozilla Foundation’s Director of Digital Engagement is a strategic and creative thinker passionate about mobilizing a global community of people committed to improving the health of the internet now and for future generations.

This role will lead Mozilla’s digital supporter engagement work across the organization, ensuring that we provide a relevant and engaging experience to a wide range of individuals connected to Mozilla. The Director, Digital Engagement is responsible for delivering a compelling, impactful strategy, including meeting online fundraising goals. They are a visible and trusted leader with vision about digital engagement strategies across Mozilla and clearly ‘own’ the digital engagement approach and outcomes.

As a result of the Director’s work, the Mozilla Foundation has an active supporter community; a vibrant grassroots fundraising program as measured by total income, high supporter participation and continuous donations; and significantly contributes to advocacy campaign wins through the strategic mobilization of our digital supporters.

As a Director of Digital Engagement at Mozilla, you will…

Deliver a multi-layered digital engagement strategy that supports and reflects Mozilla’s priorities, programs and ambitions, and draws upon a variety of pathways for supporters to engage and supply to our work through:

Digital Engagement Strategy (60%)

• Ensure fundraising activities are appropriately and strategically layered into our engagement program and reach our financial goals
• Approve, coordinate and make decisions on all core engagement activities including:
• Email channel content, strategies and cadence
• Growing Mozilla email list health, year-over-year through a combination of lowered unsubscribe rates, higher opt-in conversion, onboarding journeys and list segmentation
• Growing our email activation with a goal for it to exceed industry benchmarks
• Growing fundraising performance (income, total donors, repeat donors) year-over-year with goal of generating $10m/year within three years
• Increasing non-English digital engagement opportunities
• Implementation of product roadmaps for technology including email, donor processors/systems, campaign systems/tools, and engagement platforms/tools
• Ensure Mozilla Foundation receive engagement metrics reports that should support strategy
• Continually employ a data-informed approach that incorporates testing, analysis and reflection to achieve the goals on engagement, fundraising and localization above
• Lead the team’s budget, outside vendors and contracts with impact and fiscal responsibility as key factors

People Management (20%)

• Lead the Senior Managers of Supporter Engagement and Digital Fundraising
• Ensure high-quality management staff including ensuring the team is employing accurate job descriptions, performance reviews, equitable job advancement, and professional development opportunities
• Ensure supervision of team consultants and agencies in coordination with staff
• Develop and coordinate the engagement team budget, including quarterly check-ins, planning and budget adjustments

Advocacy Leadership + Cross-Team Partnership (10%)

• Develop effective partnerships with Global Advocacy Directors
• Build ambitious, cross-Advocacy projects that achieve team-wide objectives
• Develop, drive and deliver ambitious cross-organizational teamworks
• Actively chip into crafting a positive and inclusive team culture

Organizational Leadership (10%)

• Support development and implementation of key Mozilla Foundation programs and policies, in collaboration with Executives and other Directors
• Attend and regularly lead portions of Leadership Team semi-monthly meetings and in-person retreats
• Develop and cultivate cross-team collaborations along with other Directors on time-limited and multi-year projects

Your Professional Profile:

You must be an entrepreneurial thinker, passionate about driving action and impact with and for people. They should have experience at an outstanding globally-dispersed advocacy organization or social-good company leading teams that drive meaningful change in the world. While experience in technology issues and organizations is not required, genuine excitement and curiosity about developing expertise and driving impact in technology that supports the public interest are crucial.

The Director must have demonstrated experience in developing effective internal and external collaboration in fast-paced, evolving organizations/external environments.

A successful candidate will have demonstrated and deep experience in the following areas: supporter engagement strategy development + execution, digital fundraising that meets ambitious and multi-year goals, email marketing, digital campaign strategy and execution, supporter management, and data analytics in these contexts. This role is well-suited for a problem solver who is passionate about the opportunities (and understands the potential challenges) of leading advocacy efforts within an outstanding environment like Mozilla.

Strong candidates will also offer:

• A passion and dedication to the Mozilla Manifesto and the Mozilla Foundation mission
• A clear track record with both strategy development and execution
• A natural aim to develop campaigns that include mobilizing people at the core, and passion for including fundraising as part of an engagement strategy
• A natural affinity for cross-organizational collaboration
• Experience developing and operationalizing strategies with clear and measurable benchmarks; ability to use data-driven decision-making to iterate during strategy implementation
• Excellent people leadership skills with ability to mentor and develop impactful teams; experience leading remote teams a plus
• Strong marketing and communications experience, specifically focused on cultivating donors and supporters
• High level of cultural competence and experience working across cultures is crucial0
• At least seven years of senior management experience within a globally-focused advocacy organization

Salary and Benefits Information:

The Mozilla Foundation is dedicated to fair and equitable compensation for our staff. We aim to pay a competitive and market-based salary based on the responsibilities and requirements of the role. We aim to offer at the midpoint of our salary ranges for the purposes of increasing inclusivity and fairness of our offer process and ensuring internal equity. We do not ask for, or take into account, salary histories in our offer process.

The base salary ranges, and the mid-point, for this role is listed below. We target the 75th percentile of market pay as a salary band midpoint for all levels, with 10% either side of the midpoint to create a salary range.These four countries are where we most commonly employ staff.

Please note that we are currently undergoing a compensation review and these ranges may  change (increase).

• Germany: €130,976 - €160,082 (mid-point: €145,529)
• UK: £91,913 - £112,338 (mid-point: £102,126)
• Canada: $142,846 - $174,590 (mid-point: $158,718)
• US: $151,424 - $185,074 (mid-point: $168,249)

We may also add in a geographic differential to this base salary based on the local job market. This would be  applied to the above ranges depending on the successful candidate’s location. Below are some of the common cities in which we hire staff along with examples of salary ranges,with the geographical differential applied:

• Inner London: £100,185 - £122,448 (mid-point: £111,316)
• Toronto: $154,131 - $188,382 (mid-point: $171,256)
• New York: $167,778 - $205,062 (mid-point: $186,420)

The range for your specific location will be discussed in screening conversations if your application is successful.

We offer the following benefits:

• Health, Dental, and Vision Insurance
• Life Insurance + Accidental Death & Dismemberment
• Short-Term Disability and Long-Term Disability
• Employee Assistance Program (EAP)
• Retirement Plan contributions
• 20 Paid Time Off days per year (prorated) + your birthday
• Company Holidays + Shutdown
• Wellness budget
• Professional Development budget
• Top up program for Pregnancy and Parental leaves

Benefits are subject to change at any time at the discretion of Mozilla Foundation.

Mozilla Foundation Hiring Practices:

Mozilla understands that valuing diverse creative practices and forms of knowledge are crucial to and enrich the company’s core mission. We encourage applications from everyone, including members of all equity-seeking communities, such as (but certainly not limited to) women, racialized and Indigenous persons, persons with disabilities, and persons of all sexual orientations and gender identities and expressions.

We are an equal opportunity employer and value diversity. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation at [email protected].

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