Full-Time

Marketing Operations and Demand Generation Manager

Posted on 10/4/2024

Snapdocs

Snapdocs

201-500 employees

Digital platform for mortgage closings

Enterprise Software
Real Estate

Compensation Overview

$111.6k - $172.5kAnnually

Mid

Remote in USA

Category
Growth Marketing
SEO Marketing
Growth & Marketing
Required Skills
Lead Generation
Social Media
Hubspot
SEO
Data Analysis
Requirements
  • Proven experience in demand generation, lead generation, or digital marketing roles
  • Strong understanding of marketing automation tools and platforms, preferably Hubspot
  • Proficiency in utilizing data and analytics to measure marketing performance and make data-driven decisions
  • Experience managing websites, including SEO optimization and basic development tasks
  • Familiarity with marketing operations, including database management and SFDC campaigns
  • Demonstrated ability to execute and optimize paid advertising campaigns across multiple platforms
  • Knowledge of social media platforms and experience managing social channels for business purposes
  • Excellent analytical and problem-solving skills
  • Strong written and verbal communication skills
  • Ability to work independently and manage multiple projects simultaneously
  • Experience with vendor management and contract negotiations is a plus
  • Bachelor's degree in marketing, business, or a related field
Responsibilities
  • Develop and implement strategies to support upcoming marketing campaigns and initiatives that generate leads and drive revenue for the company
  • Utilize data and analytics to measure the effectiveness of demand generation initiatives and identify areas for improvement
  • Manage and maintain the company website, including SEO optimization and development
  • Execute and optimize paid advertising campaigns, including LinkedIn, display, and native ads
  • Publish and monitor social media channels to drive engagement and increase brand visibility
  • Provide weekly reporting on marketing metrics and key performance indicators (KPIs) to track progress and identify areas for improvement
  • Manage vendor relationships and contracts, including holding ongoing meetings and strategy discussions

Snapdocs operates in the real estate sector, focusing on digital mortgage closings. The platform enables lenders, title companies, and notaries to manage and complete mortgage closings online, replacing the traditional paper-heavy process with a faster, more efficient, and secure digital solution. Snapdocs integrates with existing systems, particularly benefiting lenders using Ellie Mae, a leading mortgage software provider, to facilitate seamless digital closings. The company follows a Software as a Service (SaaS) model, charging clients a subscription fee based on service level and transaction volume. As the demand for online real estate transactions grows, Snapdocs aims to simplify the closing process for all parties involved.

Company Stage

Series D

Total Funding

$246.1M

Headquarters

San Francisco, California

Founded

2012

Growth & Insights
Headcount

6 month growth

0%

1 year growth

-4%

2 year growth

-21%
Simplify Jobs

Simplify's Take

What believers are saying

  • Snapdocs' partnership with SitusAMC boosts eNote adoption in warehouse lending.
  • Collaboration with Zions Bancorp highlights growing digital adoption by traditional banks.
  • Research shows Snapdocs' platform speeds up loan processing by 18 days.

What critics are saying

  • Emerging digital platforms may challenge Snapdocs' market share.
  • Technological advancements require constant updates, straining resources.
  • Economic downturns could reduce mortgage transaction volumes, impacting revenue.

What makes Snapdocs unique

  • Snapdocs offers a patented AI technology for seamless mortgage closing processes.
  • The platform integrates with Ellie Mae, enhancing digital closings for lenders.
  • Snapdocs provides a comprehensive digital solution, reducing closing times by 18 days.

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