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Paid Search Specialist
Remote Optional
Posted on 3/8/2022
INACTIVE
Locations
Dallas, TX, USA
Experience Level
Entry
Junior
Mid
Senior
Expert
Desired Skills
Customer Service
Data Analysis
Google AdWords
Google Analytics
Leadership
Management
Sales
Search Ads 360
SEO
Requirements
  • 2+ years of paid search experience
  • Experience executing daily management of campaigns for paid search and providing strategic recommendations
  • Knowledge of third party bid management systems such as Kenshoo or Search Ads 360
  • Ability to handle multiple tasks in a fast-paced environment, under tight deadlines
  • Strong analytical skills and the ability to pull and analyze reports on Google Ads and Bing search engines
  • Detail-oriented and organized
  • Exceptional customer service and communication skills
  • Working knowledge of Google AdWords, Bing Ads and Editor Tools
  • Strong Excel skills
Responsibilities
  • Developing keyword builds and providing volume estimates for search RFP requests
  • Launching and optimizing paid search campaigns across partners like Amazon, Google and Bing, ensuring all accounts pace according to budget and goals
  • Working actively with internal teams to ensure campaign success based on KPls
  • Understanding media plan objectives and how paid search will affect overall performance of the campaign to help secure future opportunities
  • Mentoring Paid Search Associates
  • Acting in a client facing manner when needed for specific campaigns/client requests
Desired Qualifications
  • Google AdWords certified
  • Experience using Search Ads 360
  • Bachelor's Degree or higher from an accredited college or university preferred
  • Past experience working in agency setting
Basis Technologies
Cloud-based workflow automation
Company Overview
Centro's technology platform, Basis, is an advertising solution unifying programmatic buying, workflow automation and business intelligence.