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Marketing Associate
Posted on 3/23/2022
INACTIVE
Locations
New York, NY, USA
Experience Level
Entry
Junior
Mid
Senior
Expert
Desired Skills
Adobe Photoshop
Data Analysis
HTML/CSS
Management
Marketing
SQL
Excel/Numbers/Sheets
Requirements
  • A minimum of 2 years of experience in marketing, with experience creating and managing campaigns from start to finish. Email and/or mobile marketing experience preferred
  • Bachelor's Degree preferred
  • Proficiency manipulating data and performing calculations in Excel (VLOOKUP, Pivot Tables, SUMIF statements, etc.)
  • Meticulous attention to detail, outstanding organizational skills, project management skills, and ability to multi-task and prioritize
  • Experience running and analyzing marketing campaigns, timelines, and deployment in a robust business
  • Knowledge and experience of data and marketing functionality of at least one email service provider (experience with Braze and Movable Ink strongly preferred)
  • Strong analytical skills using data to tackle problems and translate results into recommendations
  • Strong understanding of HTML and CSS
  • Strong grasp of Email Marketing metrics
  • Comfortable with querying and logic (SQL knowledge a plus)
  • Has a positive attitude and loves opportunities to collaborate with others
  • Knowledge of Photoshop preferred
  • An avid sports and gaming fan, and have played FanDuel or competitive products
  • Willing to work nontraditional hours, including weekends and evening shifts
  • An exciting and fun environment committed to driving real growth
  • Opportunities to build really cool products that fans love
  • Mentorship and professional development resources to help you refine your game
  • Flexible vacation allowance to let you refuel
  • Hall of Fame benefit programs and platforms
Responsibilities
  • FanDuel • A game-changing real-money fantasy sports app
  • FanDuel Sportsbook • America's #1 sports betting app
  • TVG • The best-in-class horse racing TV/media network and betting platform
  • FanDuel Racing • A horse racing app built for the average sports fan
  • FanDuel Casino & Betfair Casino • Fan-favorite online casino apps
  • FOXBet • A world-class betting platform and affiliate of FanDuel Group
  • PokerStars • The premier online poker product and affiliate of FanDuel Group
  • Work with Retention Marketing leadership on setting the direction of key CRM programs, using data driven insights and a strong understanding of business priorities
  • Own execution, creation, email coding, campaign setup, QA, deployment, channel optimization and reporting within the full CRM lifecycle to ensure all campaigns are accurate, render properly and adhere to channel best practices
  • Analyze the efficacy of our campaigns & strategy by utilizing the data available and coordinating with analytics teams
  • Present findings to business leaders in multiple forums
  • Improve functionality and customer lifecycle by assisting in the development of automated & triggered marketing campaigns
  • Assist in shaping our targeted offer strategy to maximize retention, prevent churn and increase ROI
  • Utilize campaign, channel and client data to inform planning; clearly communicate key learnings, actionable insights, and recommend new opportunities to leadership
  • Become a systems expert, cultivating extensive knowledge of our marketing tech systems
  • Cultivate extensive knowledge of our segmentation strategy
  • Mentor Junior team members
FanDuel

1,001-5,000 employees

Fantasy sports and online U.S. sportsbook
Company Overview
Fanduel is on a mission to make sports more exciting. The company provides a daily fantasy sports platform with a range of game types for players with a guaranteed prize pool for the winners.
Benefits
  • From peer-to-peer learning to industry conferences, there are a number of ways to develop your career
  • From your head to your toes we’ve got you covered with our 100% health insurance coverage
  • We keep a well-stocked supply of snacks and refreshments to keep you going throughout the day
  • Flexible hours and vacation scheduling let you work when you’re at your best
  • We provide the latest tech and equipment, you get the job done
Company Core Values
  • We’re not just a company, we’re a collective. And we’re not just coworkers, we’re a community.
  • We’re an all-hands-on-deck crew of dreamers, doers, thinkers, makers, builders, breakers, and rebuilders.
  • We value teamwork above all else.
  • We believe that diversity and inclusiveness are at the core of any good team.
  • Passion for building a product our customers will love, passion for being the best in our field, and passion for our own people.