Full-Time

Integrated Marketing Manager

Red Ventures

Red Ventures

1,001-5,000 employees

Digital media and services provider.

Compensation Overview

$112k - $140k/yr

+ Target Bonus

New York, NY, USA

Hybrid

Hybrid role: in-office Tue–Thu in NYC; fully remote Mon & Fri.

Category
Growth & Marketing (2)
,
Required Skills
Data Analysis
Requirements
  • 5+ years of experience in a media organization or ad agency, with the ability to work independently and own RFP responses, pitches, presentations, and marketing collateral from concept through delivery.
  • A strong communicator and creative storyteller, highly skilled in developing strategic, well-crafted sales materials and pitch decks, and translating ideas into impactful, marketable sponsorship opportunities.
  • Highly creative and solutions-oriented, with the ability to generate innovative, insight-driven ideas and adapt quickly in a fast-paced environment.
  • Collaborative and adaptable, comfortable working across teams and with diverse personalities, balancing internal priorities with client needs to drive aligned, effective outcomes.
  • Strong understanding of sales and marketing principles, including how to position, package, and sell integrated programs and solutions.
  • Fluency in digital publishing metrics and analytics, including yield, RPM, CPM pricing, audience packaging, and targeting.
  • Highly organized and detail-oriented, with excellent project management skills and the ability to manage multiple workstreams, prioritize effectively, and meet tight deadlines.
  • Data-driven thinker, with strong analytical skills and a track record of contributing to revenue growth and achieving business targets.
Responsibilities
  • Lead integrated marketing strategy across pre-sale opportunities by owning RFP responses, proactive pitches, and client presentations, translating business objectives into cohesive, multi-platform programs across content, social, partnerships, and experiential.
  • Partner cross-functionally to bring programs to life by collaborating with Sales, Editorial, Product, Design, Social, PR, and Partnerships teams to ensure alignment from concept through execution.
  • Drive ideation and concept development by leading brainstorms that produce insight-driven marketing solutions, shaping ideas into compelling narratives that leverage TPG’s authority and resonate with B2B and B2C audiences.
  • Translate audience insights into marketable programs by leveraging data, category expertise, and TPG audience knowledge to develop strategic proposals, sponsorship packages, and scalable solutions that drive revenue.
  • Develop and package revenue-generating opportunities by structuring integrated programs across platforms and identifying new ways to monetize TPG’s content, brand, and audience through both custom and repeatable offerings.
  • Contribute to go-to-market strategy and product innovation through proactive pitches that highlight our value proposition across industries such as credit cards, hotels, airlines, cruises, and tourism organizations.
  • Own and evolve TPG’s marketing materials and brand positioning by maintaining and updating media kits, eblasts, client templates, and ETDs, ensuring consistency, accuracy, and a best-in-class representation of TPG in market.
  • Collaborate on pricing, packaging, and inventory strategy by partnering with revenue and ad operations teams to align program structure with performance goals and inventory realities.
Desired Qualifications
  • None

Red Ventures operates as a digital media and services platform that connects people with information and resources across health, finance, travel, education, technology, and home services. It creates and distributes high-quality content and couples it with services such as lead generation, affiliate marketing, and marketplaces to meet readers’ needs. It earns revenue mainly from advertising, affiliate links, and commissions by connecting consumers with service providers and financial products. Its goal is to help consumers access trustworthy information and convenient services at scale while helping advertisers reach targeted audiences.

Company Size

1,001-5,000

Company Stage

Late Stage VC

Total Funding

$250M

Headquarters

Fort Mill, South Carolina

Founded

2000

Simplify Jobs

Simplify's Take

What believers are saying

  • Entrata partnership launches Homebody Marketplace, expanding into property management.
  • Mark Larkin returns as CNET president in November, strengthening technology media.
  • Funded Lviv pediatric mental health center opened December 15, 2023, for war trauma.

What critics are saying

  • Sells CNET within 3-6 months, eroding tech content revenue.
  • Google updates cut Healthline and Bankrate traffic 40-60% in 6-12 months.
  • UK CMA fines MYMOVE £100M in 9-15 months, halting operations.

What makes Red Ventures unique

  • Red Ventures owns Healthline, The Points Guy, Bankrate, and Lonely Planet across health, travel, and finance.
  • Portfolio spans home services, education, and mortgages with 3,000 employees in 10 cities.
  • UK home services marketplace connects 100 million consumers to top providers and savings.

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Benefits

Health Insurance

Dental Insurance

Vision Insurance

Life Insurance

Disability Insurance

Health Savings Account/Flexible Spending Account

Unlimited Paid Time Off

Flexible Work Hours

Remote Work Options

Paid Vacation

Paid Sick Leave

Paid Holidays

Sabbatical Leave

Hybrid Work Options

Stock Options

Company Equity

401(k) Retirement Plan

401(k) Company Match

Performance Bonus

Profit Sharing

Employee Stock Purchase Plan

Relocation Assistance

Employee Referral Bonus

Student Loan Assistance

Parental Leave

Family Planning Benefits

Fertility Treatment Support

Adoption Assistance

Childcare Support

Elder Care Support

Pet Insurance

Bereavement Leave

Professional Development Budget

Conference Attendance Budget

Training Programs

Tuition Reimbursement

Professional Certification Support

Mentorship Program

Wellness Program

Mental Health Support

Gym Membership

Commuter Benefits

Meal Benefits

Phone/Internet Stipend

Home Office Stipend

Legal Services

Employee Discounts

Company Social Events

Growth & Insights and Company News

Headcount

6 month growth

-4%

1 year growth

-3%

2 year growth

-3%
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