Simplify Logo

Full-Time

Uncapped Games – Senior User Acquisition Manager

Confirmed live in the last 24 hours

Tencent

Tencent

10,001+ employees

Internet platform for social and gaming

Consumer Software
Enterprise Software
Fintech
Gaming

Compensation Overview

$110.4k - $231.6kAnnually

+ Sign-on payment + Relocation package + Restricted stock units

Senior

Remote in USA

Flexible remote work options based on project needs.

Category
General Marketing
Growth Marketing
Growth & Marketing
Requirements
  • Experience shipping multiple AAA games and owning the paid media life cycle cadence from inception, to launch and ongoing live operations
  • Proven track record of successful asset development and a/b testing that had an impact of both raising awareness and providing ROI driven campaigns
  • Deep understanding of brand principal execution and turning concepts into realistic campaigns that have had results at a global scale
Responsibilities
  • Work hand in hand with Publishing experts, creative teams to help refine the look & feel of ad campaigns aiming to help broaden the market reach for a genre bending strategy game
  • Own agency relationship management process to review and analyze placement execution, ROI and a/b testing of various messaging and creative approach
  • Develop the cadence of ongoing asset support for both new users and retention-based ad campaigns
  • Evangelize IP brand pillars applying best practices to help define the quality bar of our user acquisition pipeline

Tencent provides a variety of internet-based services, including social networking, entertainment, financial technology, and cloud computing. Its main product, WeChat, is a popular app that combines messaging, social media, and mobile payments, while Tencent Games is known for its successful gaming titles. The company generates revenue through online advertising, subscriptions, in-app purchases, and financial services, setting it apart from competitors. Tencent aims to enhance the daily lives of internet users and assist businesses in their digital transformation.

Company Stage

IPO

Total Funding

$6.6B

Headquarters

Shenzhen, China

Founded

1998

Growth & Insights
Headcount

6 month growth

-14%

1 year growth

-14%

2 year growth

-13%
Simplify Jobs

Simplify's Take

What believers are saying

  • Tencent's strategic investments, such as the $15M Series A for Chainbase, highlight its commitment to pioneering blockchain technology.
  • The development of Final Fantasy XIV Mobile with Square Enix showcases Tencent's ability to collaborate with major gaming companies, potentially leading to blockbuster titles.
  • Tencent's expansion into new markets, like its strategic partnership with GMM Music in Thailand, indicates robust growth opportunities and increased global influence.

What critics are saying

  • Tencent's heavy reliance on the Chinese market exposes it to regulatory risks and geopolitical tensions that could impact its operations.
  • The competitive landscape in sectors like gaming and fintech is intense, with rivals like Alibaba and ByteDance posing significant threats.

What makes Tencent unique

  • Tencent's diverse portfolio, spanning social networking, gaming, fintech, and cloud computing, allows it to leverage synergies across different sectors, unlike competitors focused on single industries.
  • WeChat's integration of messaging, social media, and mobile payments into one platform provides a unique, all-in-one user experience that is unmatched globally.
  • Tencent's significant investments in emerging technologies like blockchain and AI position it at the forefront of innovation, differentiating it from more traditional tech companies.

Help us improve and share your feedback! Did you find this helpful?