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Full-Time

Manager – Growth Marketing

Posted on 7/15/2024

Airwallex

Airwallex

1,001-5,000 employees

Cross-border payment solutions for businesses

Fintech
Financial Services

Senior

London, UK

Category
Growth Marketing
Growth & Marketing
Required Skills
Marketing
Requirements
  • 5 years of experience in a marketing role (ideally in B2B)
  • Experience working in and with the UK market and SMEs in the region
  • Experience in a fast-moving startup or scaleup culture
  • Ability to build strong cross-functional relationships and influence team members in different marketing functions and stakeholders
  • Ability to proactively measure and report on campaigns and programs
  • Entrepreneurial mindset and willingness to get hands dirty
  • Confident communication skills for reporting to stakeholders
  • Exceptional organizational skills and attention to detail
  • French speaker is a benefit
Responsibilities
  • Lead and scale ABM programs in EMEA
  • Partner closely with the commercial team to identify target accounts for ABM programs
  • Lead the rollout of global marketing campaigns in EMEA
  • Activate regional campaigns in EMEA
  • Own the planning, strategy, execution, and reporting of campaigns
  • Contribute to brand building of Airwallex across EMEA
  • Identify opportunities to drive growth
  • Support strategy and go-to-market teams to launch new products in the UK

Airwallex provides cross-border payment solutions for businesses of all sizes, including small to medium-sized enterprises and large corporations. Its services include multi-currency accounts, international money transfers, foreign exchange services, and payment gateway solutions. These services work by allowing businesses to conduct transactions in multiple currencies quickly and securely, reducing costs associated with traditional banking methods. Airwallex differentiates itself from competitors by focusing on advanced technology to streamline international transactions, making them faster and more cost-effective. The company's goal is to build a financial infrastructure that supports the digital economy and facilitates seamless global payments.

Company Stage

Series E

Total Funding

$1B

Headquarters

Eastern District, Hong Kong

Founded

2015

Growth & Insights
Headcount

6 month growth

8%

1 year growth

17%

2 year growth

34%
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Simplify's Take

What believers are saying

  • Airwallex's impressive revenue growth, including a 152% increase in EMEA and 93% in ANZ, highlights its strong market demand and financial health.
  • The integration with QuickBooks and other accounting software platforms simplifies financial management for businesses, enhancing customer satisfaction and retention.
  • The company's expansion into retail investment products with Airwallex Yield offers customers attractive returns and flexibility, broadening its service offerings and revenue streams.

What critics are saying

  • The competitive fintech landscape requires continuous innovation and differentiation to maintain market share and avoid commoditization.
  • Regulatory challenges and compliance requirements in multiple jurisdictions could pose operational risks and increase costs.

What makes Airwallex unique

  • Airwallex's focus on cross-border payment solutions and multi-currency accounts sets it apart from competitors who may not specialize in international transactions.
  • The company's rapid expansion and strong presence in multiple regions, including EMEA and ANZ, demonstrate its ability to scale and adapt to diverse markets.
  • Airwallex's recent acquisition of an Australian Financial Services Licence (AFSL) for retail investment products marks its evolution into a comprehensive financial services platform.
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