Full-Time

User Acquistion Analyst

Confirmed live in the last 24 hours

PocketWorlds

PocketWorlds

51-200 employees

Platform for creating and monetizing virtual worlds

VR & AR
Consumer Software
Gaming

Entry, Junior

Austin, TX, USA

This role is required to be onsite in our Austin Office.

Category
Growth Marketing
Growth & Marketing
Required Skills
Data Analysis
Requirements
  • Bachelors or Masters Degree in Data, Mathematics, or similar from a top rated university.
  • 1+ years of experience in data analysis, mathematics, or a related field.
  • Strong quantitative skills, comfortable working with data, and proficient in Excel.
  • Eagerness to learn and apply new skills in digital marketing and data analysis.
  • Excellent attention to detail and ability to manage multiple tasks simultaneously.
  • Strong written and oral communication skills.
Responsibilities
  • Assist in setting up and monitoring global mobile marketing campaigns across channels such as Facebook, Google, and other ad networks.
  • Analyze campaign performance data and provide insights to optimize and enhance campaign effectiveness.
  • Collaborate with the marketing and creative teams to develop and test new campaign concepts.
  • Support in the execution of A/B testing to drive incremental improvements in marketing performance.
  • Contribute to the identification of new opportunities for growth and optimization across marketing channels.
  • Assist in the preparation of performance reports and help communicate findings to leadership.
  • Stay up-to-date with industry trends and help apply new insights to our marketing strategies.

PocketWorlds creates a platform for users to build, share, and monetize their own virtual worlds, primarily through their flagship product, Highrise. This virtual universe allows millions of users to explore and interact within environments created by other users. The platform is designed to be user-friendly, enabling digital creators, gamers, and social enthusiasts to create engaging experiences without needing advanced technical skills. Users can generate content and earn revenue through in-app purchases, selling virtual items and experiences, while PocketWorlds takes a percentage of these transactions. The company differentiates itself by fostering a community-driven environment that emphasizes creativity and connection, encouraging users to take ownership of their creations. The goal of PocketWorlds is to enhance the way people connect and express themselves in the digital space.

Company Stage

Seed

Total Funding

$9.7M

Headquarters

San Francisco, California

Founded

2015

Growth & Insights
Headcount

6 month growth

1%

1 year growth

17%

2 year growth

39%
Simplify Jobs

Simplify's Take

What believers are saying

  • The recent $7 million Series A funding round provides Pocket Worlds with the financial resources to expand and innovate further.
  • Highrise's 680,000 weekly users and average in-game time of 90 minutes indicate strong user engagement and growth potential.
  • The launch of Highrise Studio and Highrise 4.0 empowers creators to monetize their content, potentially leading to increased revenue streams for both creators and the company.

What critics are saying

  • The competitive landscape of virtual worlds and social networking is intense, requiring continuous innovation to stay relevant.
  • Dependence on user-generated content means that the platform's success is closely tied to the creativity and engagement of its user base.

What makes PocketWorlds unique

  • Pocket Worlds uniquely combines social networking with user-generated content, allowing users to create, share, and monetize their own virtual worlds.
  • The platform's user-friendly design enables anyone, regardless of technical skill, to build engaging virtual experiences, setting it apart from more complex competitors.
  • Highrise's focus on pop culture trends and partnerships with NFT communities like Capsule House further distinguishes it in the digital entertainment space.

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