Full-Time

Product Marketing Manager Lead

Posted on 1/21/2023

Deel

Deel

1,001-5,000 employees

Global HR platform for hiring and payroll


Senior

London, UK

Required Skills
Marketing
Requirements
  • 5+ years of work experience; 3+ in product marketing, product management, full-stack marketing, or strategy roles. Payroll and/or HR software knowledge and marketing experience are a huge plus
  • Extensive experience setting strategic direction and project managing complex go-to-market campaigns that require input and execution from various cross-functional teams
  • A strong track record in consumer marketing and understanding of channels - in-product, digital, PR, and offline activations
  • A product mindset and track record of tight collaboration with product teams
  • A strong collaborator who thrives in a fast-paced environment with multiple cross-functional partners
Responsibilities
  • Identifying user needs by deeply understanding our customers and how our product works globally to create data-driven, actionable insights for product teams
  • Drive go-to-market launch strategies by owning value proposition, messaging, positioning, and audience strategy
  • Work closely with the brand and regional marketing teams to create and deliver compelling high-impact campaigns to drive product adoption, growth, and retention
  • Developing research plans to uncover customer insights, steer & validate the product roadmap, and stay on top of the competitive landscape
  • Run experiments to test hypotheses and bring analytical rigour to campaigns for informing the go-to-market strategy. Delivering campaigns with a strong bias for growth & business impact

Deel is an all-in-one HR platform that simplifies global team management, offering solutions for global hiring, HR, and payroll in one system. It enables businesses to hire contractors and employees worldwide, streamline HR processes, and consolidate payroll, while ensuring compliance.

Company Stage

Series D

Total Funding

$679.1M

Headquarters

San Francisco, California

Founded

2019

Growth & Insights
Headcount

6 month growth

0%

1 year growth

4%

2 year growth

152%
INACTIVE