Full-Time

Senior Associate

Audience, Business

Posted on 9/13/2024

Axios

Axios

501-1,000 employees

Local news coverage for Charlotte community

Consumer Software
Consumer Goods
Entertainment

Compensation Overview

$79k - $88kAnnually

Senior

Washington, DC, USA + 1 more

More locations: New York, NY, USA

Category
General Marketing
Growth Marketing
Growth & Marketing
Required Skills
Data Analysis
Requirements
  • Enthusiastic about building expertise in business media and curious about learning the competitive landscape, identifying the top reporters in the ecosystem and understanding the rhythms that dictate business news cycles.
  • Has a sophisticated understanding of performance metrics in order to surface meaningful, actionable insights from the data.
  • Adaptable and diplomatic in pursuing goals while managing relationships with internal stakeholders on the Business, Essentials, Newsdesk, Visuals and Communications teams.
  • Just as effective working collaboratively in a group as you are handling the duties of the job independently.
  • Possesses strong writing and editing skills in order to occasionally byline stories that meet audience and vertical goals.
Responsibilities
  • Take ownership for the web performance of business stories, building processes to ensure that coverage with potential to win site audience is thoughtfully planned.
  • Point person for identifying business stories that are well-suited to be adapted and shared through other Axios distribution points — including Local and social video.
  • Develop coverage plans for upcoming, anticipatable news moments — including economic data releases, major hearings and leadership announcements — to meet expected audience demand. Win the buy-in of the business editor and newsdesk to execute an optimal plan.
  • Interpret, contextualize and communicate actionable performance data to business editors.
  • Advise on how best to translate coverage in newsletters to the web.
  • Generate ideas for reader-service stories. These pieces will be targeted to a broader audience and often will be more explanatory than what readers find in Axios newsletters. Be open and able to write these stories.
  • Develop and execute tactics to grow the public profiles of our most conversation-driving business reporters.
  • Develop and execute experiments to cultivate niche audiences in targeted online communities that align with Axios subject matter experts.

Axios Charlotte delivers news and information specifically for the Charlotte, North Carolina community. It covers a variety of topics such as careers, real estate, travel, startups, food and drink, philanthropy, and family-related issues. The company creates engaging content that attracts a loyal readership, primarily generating revenue through advertising and sponsored content. By partnering with local businesses, Axios Charlotte offers targeted advertising opportunities that resonate with its audience. Its daily newsletter, which has over 107,000 subscribers, features curated news stories and events, making it an effective platform for advertisers. Unlike many competitors, Axios Charlotte focuses solely on the local market, providing in-depth coverage that is particularly relevant to its readers. The goal of Axios Charlotte is to keep the community informed and connected by delivering high-quality local news.

Company Stage

Series C

Total Funding

$55.4M

Headquarters

Arlington, Virginia

Founded

2017

Simplify Jobs

Simplify's Take

What believers are saying

  • Local news consumption is rising, benefiting Axios Charlotte's audience growth.
  • Newsletters are increasingly popular, aligning with Axios Charlotte's business model.
  • Demand for hyper-local advertising is growing, supporting Axios Charlotte's revenue model.

What critics are saying

  • Partnerships with crypto firms may expose Axios to reputational risks.
  • Political spending by the crypto industry could affect Axios' perceived neutrality.
  • Hiring shifts may impact Axios Charlotte's focus and local engagement.

What makes Axios unique

  • Axios delivers news with smart brevity, focusing on efficiency and shareability.
  • Axios Charlotte offers hyper-local content, engaging the Charlotte community with relevant news.
  • Axios partners with industry leaders for events, enhancing its credibility and influence.

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Benefits

Competitive salary

Health insurance (100% paid for individuals, 75% for families)

Primary caregiver 12-week paid leave

401(k)

Generous vacation policy, plus company holidays

Company equity

Commuter and cell phone benefit

A commitment to an open, inclusive, and diverse work culture

Annual learning and development stipend

INACTIVE