User Acquisition Associate @ Underdog Fantasy

We’re Underdog.

The fastest-growing sports gaming company – ever.

We build innovative games, products, and experiences for American sports fans.

We’re here to shake up the fastest growing industry with bold ideas, custom-built tech, and the drive to win.

Founded in 2020, our team has built four of today’s most widely played fantasy games and launched the Underdog Sportsbook – built entirely in-house with our own technology. That means we control our product, move fast, and create experiences you won’t find anywhere else.

In just over two years, we’ve reached over a $1.2 billion valuation, with investors like BlackRock, Spark Capital, SV Angel, Mark Cuban, Kevin Durant, and Adam Schefter. And we’re just getting started.

At Underdog, we believe that sports are for everyone. Join us.

About the role and why it’s unique:

The User Acquisition Associate will be responsible for running daily ad optimizations for paid search/social channels to drive user acquisition and meet business objectives. Additionally, this role will assist in the set-up and exploration of new User Acquisition channels. This role requires a data-driven approach, strong analytical reporting skills, and an understanding of paid UA within the app industry.

Collaborate with manager and director level team members to ideate and implement channel/campaign strategy
Manage day-to-day operations of paid search and paid social campaigns
Help manage creative strategy for paid UA channels
Analyze channel and campaign performance
Build and present performance reports with cross-functional teams
Conduct A/B testing to improve channel performance

Who you are:

Experience or familiar with paid search platforms (e.g., Google Ads, Apple Search Ads)
Experience or familiar with paid social platforms (TikTok, Meta, Snapchat)
Foundational Knowledge with using Mobile Measurement Partners (ex. AppsFlyer, Branch, etc.) and SKAN
Strong analytical and problem-solving skills
Proficiency in Microsoft Excel

Even better if you have:

Google Ads certification
Experience with analytics tools (e.g., AppsFlyer, Google Analytics)
Interest in sports
Passion for fantasy and sports betting
Experience in the sports gaming industry

Our target starting base salary range for this position is between $75,000 and $90,000, plus target equity. The starting base salary will depend on a number of factors including the candidate’s skills and experience, among other things.

What we can offer you:

Unlimited PTO (we're extremely flexible with the exception of the first few weeks before & into the NFL season)
16 weeks of fully paid parental leave
A $500 home office allowance
A connected virtual first culture with a highly engaged distributed workforce
5% 401k match, FSA, company paid health, dental, vision plan options for employees and dependents

#LI-REMOTE

This position may require sports betting licensure based on certain state regulations.

Underdog is an equal opportunity employer and doesn't discriminate on the basis of creed, race, sexual orientation, gender, age, disability status, or any other defining characteristic.

User Acquisition Associate

Underdog Fantasy

Compensation Overview

We’re Underdog.

About the role and why it’s unique:

Who you are:

Even better if you have:

What we can offer you:

This position may require sports betting licensure based on certain state regulations.

Simplify's Take

What believers are saying

What critics are saying

What makes Underdog Fantasy unique

Benefits

Growth & Insights and Company News

6 month growth

1 year growth

2 year growth