Job Description
How You’ll Make an Impact
In this role, you’ll drive strategic insights that empower Epsilon to identify market opportunities and maintain a competitive edge in the AdTech landscape. Your in-depth competitive analysis will not only influence product development but also inspire innovation by uncovering gaps in the market that align with customer needs. By providing training and insights, you’ll elevate the organization’s understanding of competitors, fostering a collaborative environment that supports informed decision-making. Additionally, your contributions to thought leadership will enhance Epsilon’s reputation as an industry leader, attracting new clients and partnerships. By implementing a systematic approach to competitor insights, you’ll streamline communication across teams, ensuring timely and relevant information is readily available. Ultimately, your collaboration with product, marketing, and sales teams will unify strategies that leverage competitive insights for impactful market positioning, significantly contributing to Epsilon’s success in the dynamic AdTech industry.
What You’ll Achieve
In this role, you will achieve a comprehensive understanding of the AdTech landscape, positioning yourself as a trusted expert within Epsilon and the broader industry. You will successfully identify key competitive insights that drive strategic decisions, directly influencing product development and marketing initiatives. By leading training sessions and fostering collaboration, you will empower teams to effectively position Epsilon against competitors, ultimately enhancing overall performance. Your thought leadership contributions will elevate the company’s visibility in the market, attracting new business opportunities and strengthening client relationships. Additionally, you will establish a robust framework for competitive intelligence that ensures consistent communication of insights across the organization, driving proactive strategies and sustained growth in our digital media business.
Who You Are
- Strategic Thinker: You excel at analyzing complex competitive landscapes and translating insights into actionable strategies.
- AdTech Expert: You have a deep understanding of the digital advertising ecosystem, including both supply and demand side technologies.
- Effective Communicator: You can distill intricate ideas into clear, concise messages that resonate with diverse audiences.
- Collaborative Leader: You thrive in a team environment, fostering partnerships across multiple stakeholders to drive alignment and results.
- Proactive Innovator: You’re passionate about identifying market gaps and driving product development that meets customer needs.
- Results-Oriented: You are a tenacious self-starter who is focused on delivering impactful outcomes while managing multiple projects.
- Curious and Adaptive: You maintain a strong desire to learn and adapt quickly to changes in a fast-paced industry.
Why you might stand out from other talent:
- Extensive AdTech Experience: Proven track record of 7+ years in competitive intelligence or product marketing within the AdTech space, demonstrating deep industry knowledge.
- Analytical Expertise: Strong ability to research, analyze, and translate complex market data into actionable insights that inform strategic decisions.
- Proven Leadership Skills: Experience in leading cross-functional teams and influencing stakeholders to align on key initiatives and drive results.
- Exceptional Communication: Ability to simplify complex concepts and effectively communicate insights to diverse audiences, from technical teams to executive leadership.
- Strategic Visionary: Demonstrated capability to identify market trends and product opportunities that align with business goals and enhance competitive positioning.
- Innovative Mindset: A creative problem solver who is eager to explore new ideas and approaches, contributing to the company’s growth and innovation.
- Strong Organizational Skills: Highly organized with a track record of managing multiple projects simultaneously while ensuring timely delivery of insights and initiatives.
Qualifications