Director – Paid Social
Posted on 4/4/2024
Mediabrands

10,001+ employees

Global marketing solutions and media management division
Company Overview
IPG Mediabrands, the media and marketing solutions division of Interpublic Group, is a global leader in the industry, managing over $47 billion in marketing investment for a diverse range of high-profile clients. The company's competitive advantage lies in its extensive network of full-service agencies and specialized business units, which have been recognized for their excellence with numerous awards. With a workforce of over 18,000 professionals in more than 130 countries, IPG Mediabrands fosters a diverse and inclusive culture, and is committed to delivering cutting-edge marketing solutions.
Data & Analytics

Company Stage

N/A

Total Funding

N/A

Founded

2007

Headquarters

New York, New York

Growth & Insights
Headcount

6 month growth

-3%

1 year growth

-10%

2 year growth

-12%
Locations
New York, NY, USA
Experience Level
Entry
Junior
Mid
Senior
Expert
Desired Skills
Communications
Marketing
CategoriesNew
Social Media
Social Media Management
Social Media Marketing
Requirements
  • Very strong experience in developing robust, creative, and innovative paid social / native advertising / content marketing programs – in excess of $1mm annually
  • Strong understanding of cross channel planning, demonstrating strong coordination of digital and offline media efforts.
  • Proficient in Facebook, Instagram, Twitter, Snap, LinkedIn and Pinterest
  • Extensive experience writing and presenting relevant information
  • Understanding of marketing and communications process, and ability to execute streamlined processes across clients, media partners, and other agencies.
  • Demonstrated ability to grow junior talent and help develop team skills / careers
  • Solid organizational skills, attention to detail, and accuracy when working with numbers
  • Strong interpersonal skills including clear communication skills and positive attitude
  • Proficient in Microsoft Office
Responsibilities
  • Judge and quantify results of media efforts placed on behalf of our clients (i.e., understand/describe impact of results, compare actual results to needs of client) and the ability to translate this data into a story
  • Utilize online performance tracking and measurement tools
  • Represent company philosophies and expertise to external parties; including clients and partner agencies
  • Manage, develop, and inspire internal Social teams; foster an environment that enables action
  • Continued enthusiasm towards the medium and the desire to constantly educate one’s self on the latest information