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Full-Time

Director of Marketing Analytics

Confirmed live in the last 24 hours

Life360

Life360

201-500 employees

Family safety app with location and driving features

AI & Machine Learning
Consumer Goods
Data & Analytics

Compensation Overview

$185k - $290kAnnually

+ Equity

Expert

Remote in USA

Category
General Marketing
Growth Marketing
SEO Marketing
Growth & Marketing
Required Skills
Sales
SQL
Marketing
Data Analysis
Google Analytics
Requirements
  • 10+ years of marketing analytics experience
  • Experience with media mix modeling, marketing measurement, targeting and creative optimization
  • Proficiency in SQL and statistical concepts
  • Experience with Google Analytics and marketing technologies
  • Degree in Computer Science, Statistics, or related field
Responsibilities
  • Develop and measure marketing KPIs
  • Lead A/B testing and experiment design
  • Optimize website visitation and sales conversion metrics
  • Integrate and analyze complex data sets
  • Track key performance indicators (KPIs)
  • Collaborate with data engineers and marketing teams

Life360 offers a family safety app with advanced driving, location, and digital safety features, including real-time location updates, crash detection, and 24/7 roadside assistance. The app also integrates with Tile trackers to locate important items and provides a range of safety features for driving, digital, and personal safety.

Company Stage

IPO

Total Funding

$161M

Headquarters

San Mateo, California

Founded

2008

Growth & Insights
Headcount

6 month growth

7%

1 year growth

14%

2 year growth

25%

Benefits

Core business hours for work-life balance

No-meetings on Wednesday afternoons

Home office stipend

Remote-first work environment

In-person collaboration opportunities

Competitive pay and benefits

Health, dental, and vision insurance

401(k) program with company match