Senior Marketing Science Analyst

As a Marketing Science Senior Analyst, your curiosity never ends. The next question is always on your mind, helping you to understand how data science fits in the big picture of a project. Of the five sub-disciplines of Marketing Science—tracking and measurement, data visualization, testing and evaluation, data integration, and statistical modeling—you’re a rock star in at least two. Most importantly, you’ve got a solid understanding of how they all fit into a project, and you’re looking to hone your craft in areas you’re unfamiliar with. Also, gaining some leadership experience by providing guidance to junior analysts on daily project deliverables is definitely something you’re up for.

You will:

• Use analytics tools like Google Analytics and media channel performance to create interactive and compelling dashboards and reports that provide clients actionable insights.
• Work closely with cross-functional teams to ensure that data is integrated effectively into dashboards.
• Create and maintain data pipelines and visualizations using tools like Power BI.

You have:

• A Bachelor’s or Master’s degree in a relevant field (Statistics, Mathematics, Computer Science, or Business).
• 3-5 years of experience in digital analytics, with a proven track record of unraveling data mysteries and driving actionable insights.
• Proficiency in data visualization tools like Tableau or Power BI. Power BI experience a plus.
• An understanding of the media landscape, including the ability to determine which channels are most appropriate based on business objectives, and experience using the data to make recommendations on how to visualize this type of data and information.
• Experience in web analytics platforms such as Adobe Analytics and Google Analytics. Google Analytics experience is a plus.
• Expertise in with at least two of the following: data architecture (ETL/data integration), automated data ingestion + reporting, data science and statistical programming, testing and personalization, data visualization, analytics tool implementation.
• Experience with Python, R, SQL, or other business-relevant statistical programming language.
• Experience working within AWS infrastructure (Redshift, S3.) and Google Cloud Platform (GCP)
• High problem-solving skills to move projects forward by actively removing barriers and defining next steps even during ambiguity.

What We Offer

• Global maternity and parental leave
• Competitive benefits packages
• Vacation, compassionate leave, wellness days, and flex days
• Access to online services for families and new parents
• Extensive winter holiday office closures
• Early Dismissal Friday’s (off at 3:00 PM local time every Friday)
• Diversity and Inclusion Board with 12 affinity groups
• Internal learning and development programs
• Enterprise-wide employee discounts

The Talent Team at Critical Mass is focused on ensuring we provide the best training, onboarding, and employee experience possible!  Our new hires & employees are the future of our organization, and we want to set you up for long-term success.  In an effort to do so, we expect our team to work from an office a minimum of 4 days a week.  The ask stems from our want to: 

• Strengthen opportunity for continuous learning 
• Improve collaboration and team relationships. 
• Increase employee engagement 

This hybrid model balances the need for individual flexibility while maintaining the relentless customer focus we provide at CM. We understand that not everyone may feel comfortable with this expectation, so we ask that you please let us know immediately if there are any concerns so we can help navigate accordingly.