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Senior Lifecycle Marketing Manager
Confirmed live in the last 24 hours
Experience Level
Desired Skills
  • Experience in full funnel Marketing from top to bottom to know the role of inbound (owned) Marketing within the broader scope
  • Experience in mobile/in-app Marketing
  • Altitude: enjoys both strategic thinking and planning while being in charge of implementation on an operational level with indirect team and agency support
  • Experience in comfortably navigating in content management systems, automation tools and creative applications
  • Growth hacking: mindset to constantly improve inbound channel performance - test & learn - based on business goals and better user experience
  • Measurement: experience in building data infrastructure and designing experiments with key stakeholders to generate actionable insights
  • Data storytelling: the ability to identify hypothesis, key questions and metrics to draw conclusions and formulate this to a management narrative
  • Experience in scaling digital Marketing channels within an organization
  • High level of ownership and data-affinity
  • Develop and implement the B2C inbound channel strategy for Mozilla across the EU with focus on Germany, France and UK for all Mozilla products
  • Focus areas are: SEO and inbound/owned channels (incl. E-Mail, Blog, Website, in-app, Landing pages, etc.) with focus on mobile
  • Complement full funnel Marketing with compelling inbound Marketing to a holistic & integrated user journey (from awareness to retention)
  • Own inbound channel measurement for EU and report on the impact it makes to the Marketing and business goals
  • Own overarching Marketing projects for our products beyond your own area of responsibility to learn, lead and grow within the organization
  • Pro-actively share insights and learnings to inform the broader team for better decision making
  • Influence our overall Marketing content calendar through trends, insights and data from our inbound activities
  • Keep up to date with the latest trends in your respective area as digital marketing has become enormously dynamic
  • Be a strong integrator with the rest of the team to show up as ONE team
  • Enjoy what you are passionate about and show us how you enrich our team
Desired Qualifications
  • Min. 5 years experience in Digital Marketing, with minimum 2 years in inbound/owned channels, profound SEO experience is a plus

501-1,000 employees

Internet Technology Company
Company Overview
Mozilla's mission is to ensure the Internet is a global public resource, open and accessible to all. The company is building internet infrastructure including Firefox, it's premier browser.
  • Insurance, Health & Wellness. Health Insurance.
  • Financial & Retirement.
  • 401k Plan
  • Family & Parenting.
  • Work From Home.
  • Vacation & Time Off.
  • Perks & Discounts. Free Lunch or Snacks.
Company Core Values
  • Critical thinking
  • Reasoned argument
  • Shared knowledge
  • Verifiable facts