Content Software Developer

Covered announces strategic partnership with Total Expert to streamline homeowners insurance for mortgage lenders. Press Advantage Today at 8:10pm PDT March 19, 2026 - PRESSADVANTAGE - Covered, a leading provider of digital insurance solutions, today announced a strategic partnership with Total Expert, the purpose-built customer experience platform for modern financial institutions. The collaboration introduces an integrated homeowners insurance journey designed to simplify the insurance process for mortgage lenders and their customers throughout the home-buying experience. The partnership addresses a critical gap in the mortgage lending process by embedding insurance options directly into the lending workflow. Through this integration, mortgage professionals can now offer their clients seamless access to homeowners insurance quotes and coverage options without disrupting the loan origination process. The solution eliminates the traditional friction points that often delay closings and create unnecessary stress for homebuyers. Covered embedded insurance technology integrates directly into Total Expert's platform, enabling lenders to provide insurance options at the optimal moment in the customer journey. This integration allows loan officers to present competitive insurance quotes from multiple carriers while maintaining a single, cohesive experience for their clients. The system automatically populates property information from the loan application, reducing redundant data entry and minimizing errors. "Covered is built to function as insurance infrastructure that mortgage teams can operationalize," said Ross Diedrich, CEO at Covered. "With Total Expert, lenders can trigger insurance touchpoints at the milestones they choose and give borrowers a clear path to shop a top-rated homeowners insurance marketplace - helping them discover affordable coverage with an agency that has their back, now and at renewal." The integrated solution offers several key advantages for mortgage lenders. Loan officers can track insurance status in real-time, ensuring all requirements are met before closing. The platform provides automated reminders and updates, reducing the administrative burden on lending teams. Additionally, the system maintains compliance with lender-placed insurance requirements while offering borrowers choice and transparency in their coverage options. For homebuyers, the streamlined process means fewer phone calls, less paperwork, and faster closings. The platform presents clear comparisons of coverage options and pricing from multiple insurance carriers, empowering consumers to make informed decisions about their homeowners insurance. The digital-first approach also allows buyers to complete the insurance process on their own schedule, whether during business hours or after. "Our customers have consistently told us they want a simpler, more connected way to incorporate insurance into the borrower journey without adding complexity for their teams," said Dan Catinella, Chief Lending Officer at Total Expert. "Through our partnership with Covered, we are enabling lenders to seamlessly embed insurance touchpoints directly into their customer journeys, creating a more unified borrower experience. This allows teams to standardize and automate outreach across their organization, reduce manual follow-up, maximize insurance cross-sell, and drive greater efficiency and revenue opportunities within a repeatable, scalable workflow." The partnership comes at a time when the mortgage industry faces increasing pressure to digitize and streamline operations. Rising interest rates and competitive market conditions have made operational efficiency more critical than ever for lenders seeking to differentiate themselves and reduce costs. Covered specializes in embedded insurance solutions that integrate seamlessly into existing business workflows. The company's technology platform connects businesses with leading insurance carriers, enabling them to offer insurance products as a natural extension of their core services. Total Expert serves more than 150 financial enterprises, including many of the nation's top mortgage lenders, banks, and credit unions. The platform helps these institutions create customers for life through data-driven engagement and modern marketing automation. This is a paid placement. For further inquiries, please contact Press Advantage directly.

Meet Ava: how Assurance Financial is using AI to enhance the mortgage experience. Its clients may have received a call from Ava from Assurance Financial and wondered, who is this and why is she reaching out to me? Well, Ava is the newly introduced automated intelligence assistant designed to support, not replace, its Loan Originators (LOs) by ensuring clients are aware of when rates drop and help is available. The implementation of Ava creates a more streamlined experience for clients, reducing delays while preserving the boutique, relationship-driven service Assurance Financial is known for. The conversation around AI in mortgage lending often comes with skepticism, which is why Assurance Financial Group has been intentional about how Ava fits into its client experience. Assurance Financial Group partnered with Total Expert, a platform purpose-built for mortgage lenders, to ensure Ava integrates seamlessly into its existing workflows while meeting the highest standards for compliance and client communication. As rates change, Assurance Financial Group want its clients to be aware and get those new rates locked in. Ava reaches out to the client on behalf of its LOs to set up a meeting and begin streamlining the application process. Clients still receive that meaningful touchpoint of being able to speak to their LO. Not only does this process occur seamlessly, but it allows its clients who are going through the mortgage loan steps to benefit from increased time savings. LOs can focus on complex needs and personal guidance for each individual client, while allowing Ava to handle the minutiae of scheduling and setting up calls. It has truly become a game-changer for Originators. It's important to note that its compliance department worked hand in hand with Total Expert to ensure that Assurance Financial Group is compliant with U.S. Telephone Consumer Protection Act (TCPA) regulations. Because TCPA requirements vary by state, its compliance team worked closely with Total Expert to ensure every interaction meets regulatory standards, protecting both its clients and its team. At Assurance Financial Assurance Financial Group look forward to continuing to see measurable results for its clients through the use of Ava. Her assistance allows its Branch Managers and LOs to continue to deliver the boutique feel Assurance is known for nationwide. The safe, efficient, and responsible usage of an AI assistant, like Ava, will ultimately lead to an even better experience for its clients. About Assurance Financial Founded in 2001, Assurance Financial is a full-service residential mortgage lender headquartered in Baton Rouge, Louisiana. With licensed loan officers across the country, Assurance offers a wide range of loan products to meet the needs of today's homeowners. The company is guided by a commitment to exceptional service, innovative solutions, and a culture of giving back to the communities it serves. Media Contact Jessica Thames Director of Marketing Assurance Financial [email protected] 859-539-5953 Ready to get started? Home loans is its specialty. So if you're looking for the best home loan experience, you've come to the right place.