Sports Events Recruiter

ROLE SUMMARY:

• Health Insurance (Medical, Dental, Vision)
• 401(k) Retirement Plan with employer match
• Paid Time Off (vacation, sick leave, company holidays)
• Life & Disability Insurance
• Employee Assistance Program (EAP)
• Wellness Programs Working Hours
• 40 hours per week Monday–Friday, with regular evenings and weekends based on events, outreach, and family engagement needs.

US Performance Academy (USPA) is seeking a full-time Sport Events Recruiter, with a special focus on skiing, snowboarding and cycling to serve as the first point of contact for prospective families and play a critical role in driving enrollment growth. This role focuses on lead generation, early-stage engagement, and pipeline development, ensuring a consistent flow of qualified, well-nurtured families into the Admissions process. The Sports Events Recruiter acts as a trusted ambassador for USPA’s academic model, supporting families as they explore flexible, elite educational pathways for student-athletes. This is an ideal role for someone with a hunter mentality, who thrives in a fast-paced, relationship-driven environment and enjoys representing an innovative school model both virtually and in person. 

KEY RESPONSIBILITIES:

Lead Generation & Outreach

Serve as the first point of contact for prospective families exploring USPA.

Actively pursue new leads through outreach, events, community engagement, and strategic partnerships.

Build and maintain a strategic outreach calendar aligned with enrolment goals.

Develop relationships with homeschool groups, educational consultants, youth programs, and parent networks.

Conduct outbound outreach via phone, email, and social platforms.

Monitor educational and enrolment trends to identify new pools of high-fit prospective students.

Track outreach effectiveness and continuously adjust strategies to improve lead volume and quality.

Represent USPA at virtual and in-person fairs, events, and partner activities.

Deliver engaging presentations and collect prospective family information.

Coordinate with Marketing to ensure consistent messaging and brand alignment.

Follow up promptly with event-generated leads and nurture next-step engagement.

Re-engage past leads and proactively identify families who may benefit from flexible or alternative education models.

Pipeline Development & CRM Ownership

Enter all new leads into the CRM.

Maintain accurate, up-to-date lead activity and ensure full pipeline capture.

Nurture prospective families through early engagement and next-step conversations.

Determine lead readiness and transition qualified families to Admissions Advisors.

Provide high-level program information and address early-stage family questions.

Collaboration & Handoff

Partner closely with Admissions Advisors to ensure a smooth and aligned transition.

Send detailed handoff emails including lead context, notes, and scheduled dates.

Maintain thorough CRM documentation to support seamless onboarding and family experience.

Share insights from families and the field to inform enrolment strategy and process improvements.

Pace, Accountability & Results

Manage a high-volume pipeline in a fast-paced environment.

Track metrics, report on pipeline growth, and meet enrolment contribution goals.

Proactively identify pipeline gaps and take corrective actions without prompting.

Consistently meet or exceed monthly, quarterly, and annual enrolment targets.

Balance empathy, responsiveness, and accountability in all family interactions.

THE IDEAL CANDIDATE WILL HAVE:

• Bachelor’s degree required (education, communications, business, or related field preferred).
• Industry experience within a sporting environment, specifically including skiing, snowboarding, or cycling.
• Experience in admissions, enrolment, family advising, sales, recruiting, or relationship-based roles.
• Experience working in high-performance, elite, or competitive student environments strongly preferred.
• Comfortable with frequent travel and non-traditional work hours.
• Proven ability to work in goal-oriented, fast-moving settings.

• Strong relationship-building and communication skills.
• Confident, professional presence with families and partners.
• Self-directed, adaptable, and results-oriented.
• Goal-oriented and internally motivated to close deals.
• Comfortable educating and influencing without being transactional.
• Highly organized with strong follow-through.
• Passion for student success and flexible education models .
• Knowledge of and experience in the sporting industry.

SAFEGUARDING STATEMENT:

Inspired Education Group is committed to safeguarding and promoting the welfare of children and young people and expects all staff, volunteers and other third parties to share this commitment. Safer recruitment practices and pre-employment background checks will be undertaken before any appointment is confirmed.