Full-Time

Senior Content Marketing Manager

Canada

Posted on 6/5/2024

Samsara

Samsara

1,001-5,000 employees

IoT-based operational efficiency and safety platform

AI & Machine Learning
Data & Analytics
Energy

Senior

Vancouver, BC, Canada

Required Skills
Sales
Wordpress
SEO
Marketing
Data Analysis
Requirements
  • 5+ years of experience in content marketing, customer marketing, and/or communications.
  • Fluent in French and English.
  • Portfolio of marketing materials such as web page content, e-books, blog posts, case studies, slide decks, infographics, emails, etc.
  • Outstanding project management and storytelling skills.
  • Experience using analytics to identify the impact and effectiveness of content programs.
  • Experience in Content Management Systems such as WordPress, Contentful, etc.
  • Bachelor's degree.
  • Work experience in Canada or experience supporting a Canadian market.
Responsibilities
  • Be the voice of content marketing in Canada, owning our content strategy end-to-end as you collaborate with global content marketing, customer marketing, communications, integrated marketing, and sales to drive brand awareness and generate demand.
  • Write high-quality, thought-provoking content in formats that engage our audiences including: case studies, e-books, blog posts, webinars, email copy, and SEO articles.
  • Define and track key metrics for content marketing success; regularly evaluate content performance regarding views, keyword rankings, conversions, etc.
  • Own the thought leadership sections of Samsara’s Canadian website, ensuring we are taking a customer-centric approach that demonstrates our position as an industry leader.
  • Research and test new content formats and channels to increase brand awareness and generate demand.
  • Champion, role model, and embed Samsara’s cultural principles (Focus on Customer Success, Build for the Long Term, Adopt a Growth Mindset, Be Inclusive, Win as a Team) as we scale globally and across new offices.

Samsara, renowned for its Connected Operations Cloud, harnesses IoT data to improve safety, efficiency, and sustainability in multiple sectors. Offering pioneering AI cameras, safety analytics, and real-time GPS tracking, it provides a dynamic workspace where technology meets practical application. This makes it an exceptional place for those passionate about leveraging cutting-edge tech to make tangible improvements in operational sectors.

Company Stage

IPO

Total Funding

$2B

Headquarters

San Francisco, California

Founded

2015

Growth & Insights
Headcount

6 month growth

19%

1 year growth

35%

2 year growth

81%

Benefits

Health, dental, and vision coverage for employees and their families with premiums 100% covered

Mental health and wellness support

Family planning resources and parental leave policy

Quarterly reimbursement account you can use for wellness, family care, professional or personal development expenses

Flexible PTO and family leave

401k with up to 4% matching

Bi-annual company events