Full-Time

Digital Campaign Specialist

Posted on 3/2/2023

AIP Connect

AIP Connect

11-50 employees

Global talent acquisition and payroll management service

Consulting

Junior

Toronto, ON, Canada

Required Skills
MailChimp
Communications
Google AdWords
Marketing
Google Analytics
Requirements
  • Excellent communication skills - written and verbal
  • 1 to 2 years in a digital role (in-house or agency)
  • Experience managing digital campaigns across various platforms
  • Bachelor's degree in Marketing, Digital Media or other (as applicable)
  • Proficiency with analyzing datasets and making data-driven decisions
  • Google Ads and Google Analytics certification. Facebook blueprint is plus
  • Ability to prioritize and manage multiple projects with exceptional attention to detail
  • Track record of managing substantial budgets, including pacing, allocation and bidding strategies
  • Ability to communicate and collaborate with cross-functional teams
  • Experience managing email campaigns using leading email marketing platforms (Bronto, iTrac
  • Mailchimp)
Responsibilities
  • Launch, manage and optimize multiple campaigns on leading advertising platforms like Google
  • YouTube, Facebook/Instagram, LinkedIn, Twitter, and Spotify
  • Forecast, generate and maximize ad buys to meet conversion and KPI targets
  • Deploy newsletters and e-blasts using email marketing systems
  • Monitor, track, evaluate and optimize campaign performance to maximize ROI
  • Create interim/final reports for campaigns with actionable recommendations and insights for future
  • Campaigns
  • Ensure deliverables are met consistently on time, budget and above expected quality
  • Work closely with project/account management and creative teams

AIP Connect stands out as a company that values integrity, industry knowledge, and a strong network, working tirelessly to find the perfect match for each client. Their unique business model allows them to place an AIP employee within a client's office, providing a constant stream of talent without the additional costs of benefits or bonuses. With a proven track record of sourcing talent globally, they are equipped to meet the diverse needs of businesses facing hiring freezes, tight budgets, or short-term projects.

Company Stage

N/A

Total Funding

N/A

Headquarters

Toronto, Canada

Founded

2006

Growth & Insights
Headcount

6 month growth

23%

1 year growth

62%

2 year growth

85%
INACTIVE