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Full-Time

Coordinator

Digital Marketing

Confirmed live in the last 24 hours

Universal Music Group

Universal Music Group

10,001+ employees

Global music recording, publishing, and distribution

Consumer Goods
Entertainment

Compensation Overview

$44.4k - $50.2kAnnually

Entry, Junior

Santa Monica, CA, USA

Category
Social Media Management
Social Media Marketing
Social Media Strategy
Social Media
Required Skills
Communications
Adobe Creative Suite
Management
Wordpress
Social Media
SEO
Salesforce
Marketing
PowerPoint/Keynote/Slides
Requirements
  • 2+ years’ experience in digital marketing and developing Social Media strategies that serve a 360 purpose
  • Expert knowledge (and continued learning) of social media platforms including Instagram, Facebook, Twitter, and LinkedIn
  • Knowledge of Adobe Creative Cloud, CRM (MS Dynamics and, Salesforce are a plus).
  • Knowledge and experience in Microsoft Office (Word, PowerPoint) as well as project management tools (Monday.com)
  • Experience in maintaining corporate and/or entertainment websites using content management software and familiarity with web design and publishing (Sitecore, WordPress a plus).
  • Connected to pop culture trends and new viral phenomena; quick thinking and adaptability are plus to be able to react to viral trends in a timely manner
  • Understanding and ability to report on social media KPI’s, SEO and web traffic metrics
  • Great time management is a must; individual must take ownership of their schedule and use time and their team wisely to accomplish tasks
  • Self-starter and resourceful; requires minimal handholding from management once they’ve acclimated to the brand culture and guidelines/voice
  • Strong written and verbal communication skills
  • Must be comfortable presenting concepts in larger meetings and have an outgoing personality
  • Proactive attitude and ability to anticipate needs based on past asks and campaigns
  • Critical thinking and problem-solving skills, with ability to multitask
  • Bachelor’s degree in marketing, communication, or related field preferred but not required
Responsibilities
  • Drives digital marketing and social media campaign strategies, including content ideation, social calendar maintenance, schedules and manages against department KPI’s
  • Masters the LinkedIn platform for lead generation using highly targeted content and strategies
  • Ensures brand consistency in marketing and social media messages by working with various company department members maintaining the integrity of the company’s brand guidelines and mission
  • Collects client and lead data and analyzes their behavior and engagement to create comprehensive reports and improve future marketing strategies and campaigns
  • Uses a social media management platform (e.g. Sprout Social (or similar) for monitoring social listening, monthly reporting, lead generation, creating and scheduling content for all UPM accounts
  • Scrubs through key social media platforms daily to spot opportunities to engage with clients and leads, artists, and music-related brands
  • Analyzes recent music licensing reports to choose marketing-friendly client syncs to promote across our social channels, website, and marketing emails
  • Creates content for organic social as needed and also, repurposes existing content to include in e-mail blasts, online advertising, and licensing and partnerships collateral.
  • Assists Sr. Designer in creation and production of: Client proposals, One sheets, Presentation Deck layouts, Social media graphic assets, Video content assets, Website content
  • Uploads images and content to the internal website management system and works with Sr. Manager on publishing of content and page updates
  • Proactively looks for content capture opportunities with the Production team (tags along for recording sessions, special projects, etc.) to be then posted on company socials and website
  • Researches and monitors activity of UPM competitors on a quarterly basis, as well as clients and/or leads as requested by management team
  • Organizes and owns UPM’s collection of digital assets on server and cloud storage
  • Other requests by management as needed
Universal Music Group

Universal Music Group

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Universal Music Group (UMG) operates as a major player in the global music industry, engaging in recording, publishing, and distribution across over 60 countries. The company works with a wide range of clients, from famous artists like Elton John and Taylor Swift to new and independent musicians. UMG's operations include selling physical and digital music, streaming services, licensing music for various media, and organizing live performances. The company signs artists to contracts, produces their music, and manages their publishing rights, while also offering marketing and promotional services to help artists expand their reach. UMG generates revenue through multiple channels, including music sales, streaming subscriptions, licensing fees, live performances, and merchandising. This diverse approach allows UMG to maintain its leadership position in the music market by providing comprehensive support to artists and capitalizing on various revenue opportunities.

Company Stage

IPO

Total Funding

$46.2B

Headquarters

Santa Monica, California

Founded

1934

Growth & Insights
Headcount

6 month growth

-2%

1 year growth

-2%

2 year growth

-2%
Simplify Jobs

Simplify's Take

What believers are saying

  • UMG's leadership in the music industry offers employees the opportunity to work with some of the most influential artists and cutting-edge technologies.
  • The company's diverse revenue streams and global presence provide financial stability and growth opportunities.
  • UMG's proactive approach to integrating AI and new technologies, like the MicDrop vocal plug-in, positions it as a forward-thinking leader in the industry.

What critics are saying

  • The ongoing legal battles with AI music generation companies could result in significant financial and reputational damage.
  • Rapid technological advancements and the rise of AI-generated music may disrupt traditional music industry models, posing a threat to UMG's established business practices.

What makes Universal Music Group unique

  • UMG's extensive global reach and diverse portfolio of artists, from superstars to emerging talents, sets it apart from competitors.
  • The company's multifaceted revenue streams, including physical and digital sales, streaming, licensing, and live performances, provide a robust financial foundation.
  • UMG's strategic partnerships, such as with SoundLabs for AI vocal plug-ins, demonstrate its commitment to innovation and staying ahead in the music technology landscape.

Benefits

Competitive Salary

401k

Flexible PTO

Medical, dental, visiion insurance

Student Loan Repayment Assistance & Tuition Reimbursement

Well-Being Allowance