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Georgia launches Kesi dried fruit brand following GEL 1 million investment. A new Georgian dried fruit brand, Kesi, has launched production in the village of Medjvriskhevi, Gori Municipality, close to the occupation line. The project was developed by PM Group, which invested more than GEL 1 million in the new processing facility, EastFruit reports, citing Business Georgia. Commercial sales are expected to begin in September. The company's product portfolio includes dried fruit, chocolate-coated dried fruit, prunes and fruit leather, with freeze-dried fruit due to be added to the range shortly. According to PM Group founder and director David Mechiauri, the products will be made entirely from natural ingredients, without added sugar or preservatives. To extend shelf life while maintaining product quality, the company uses nitrogen-flushed packaging. Export markets are the initial priority. During the first stage of development, PM Group plans to focus primarily on international markets. The company is already negotiating with potential partners in the United States, Canada, Kazakhstan and Russia. Kesi products will also be available through Georgian retail chains. Local distributors have reportedly already expressed interest in adding the new brand to their portfolios. Preparation for the launch took approximately one year. Mechiauri said the extended development period was necessary to test each product thoroughly before introducing it to consumers. Read also: Georgia's hazelnut export revenues rise by 50% despite only marginal growth in shipments Georgian fruit sourced from local farmers. The processing facility purchases most of its raw materials from farmers in the Gori region, including communities situated near the conflict zone. When specific fruits are unavailable locally, the company sources them from other parts of Georgia. However, PM Group emphasises that it uses exclusively Georgian-grown raw materials. The factory is equipped with modern processing technology, including one of only two freeze-drying units currently operating in Georgia. This equipment will allow Kesi to expand its range and enter the growing freeze-dried fruit segment. Company management estimates that an additional GEL 1 million will be required to further increase production capacity. PM Group expands its own fruit production. Alongside fruit processing, PM Group is developing its own raw-material base. The company has already established a 30-hectare sour cherry orchard and plans to plant another 20 hectares next year. The factory currently employs between 10 and 12 local residents. Once the facility reaches full production capacity, the workforce is expected to increase to approximately 30 employees. The project could provide an important new market for Georgian fruit growers while creating additional employment opportunities in a region located close to the occupation line. The use of the site materials is free if there is a direct and open for search engines hyperlink to a specific publication of the East-Fruit.com website.

PM Group launches new digital solutions suite. New technologies target inefficiency, reduce risk and accelerate delivery PM Group has launched a new suite of digital solutions designed to tackle some of the biggest challenges facing complex project delivery today - fragmented data, slow decision-making and rising costs. The suite - MasterVista, Panio(TM) and Gamio(TM)- brings together data, teams and workflows in real time, enabling faster decisions, stronger collaboration and more efficient project execution. Each solution targets a critical area of delivery: MasterVista uses immersive visualisation to align teams and reduce design-related delays Panio(TM) creates a live digital data layer, connecting project information in one place Gamio(TM) uses simulation-based training to build workforce capability and reduce human error Aonghus Keegan, Director of Emerging Solutions, PM Group, said: "As projects become more complex, the need for connected, real-time data is critical. This suite gives teams the clarity and speed they need to deliver more efficiently and with less risk." Coral Butler, Group Head of Digital Project Delivery, PM Group, added: "A lot of inefficiency comes from poor communication and lack of visibility. What this suite does is give teams a shared, real-time view of what's happening. Whether that's design, delivery or training, these solutions, working together, are more effective and costly mistakes can be avoided." Together, these solutions enable organisations to accelerate delivery timelines, lower costs and strengthen operational performance. Designed to operate independently or as a connected ecosystem, the solutions support the full project lifecycle. From early design through to operational readiness - these solutions help clients to deliver better outcomes at pace.