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Full-Time

Senior Social Media Manager

Posted on 3/18/2024

attn:

attn:

51-200 employees

Media company focusing on impactful storytelling

Consumer Software
Social Impact
Consumer Goods
Entertainment

Senior

Dallas, TX, USA

Category
Social Media Management
Social Media Strategy
Social Media
Required Skills
Communications
Social Media
Marketing
Requirements
  • 7+ years of creative agency, in-house, or relevant social media marketing experience
  • Expert knowledge of the social media space, inclusive of best practices and key metrics
  • Familiarity with Sprinklr is a must
  • Experience managing influencer campaigns with a strong acumen for what makes an influencer a great fit
  • Proficient writer for social content, solid aesthetic sense and ability to provide creative direction
  • Ability to make strategic judgment calls on interim project work while simultaneously supporting the build of a larger strategic vision
  • Meticulous attention to detail with a keen eye for creative best practices
  • Highly organized with a proven ability to manage several workflows at once
  • Strong problem solving skills to help find win-win solutions for the client and agency as challenges arise
  • Proven and pristine verbal and written communication skills including client email and phone etiquette
  • Ability to stand in front of a client with comfort in presenting and handling client business as a lead point of contact
  • Experience in telecom, sponsorships or product launches a plus
Responsibilities
  • Partner closely with strategy team to fine tune social strategy across various platforms and channels
  • Recommend ideal rollout for new content strategies, outlining tactical game plans for an organized and methodical social strategy transition
  • Navigate the fluid nature of the brand and social platforms to tailor social strategy on an ongoing basis
  • Implement organic social strategy across brand’s social media portfolio, based on content and channel goals established in partnership with client.
  • Build editorial calendars for brand’s social channels, recommending well-informed posting cadences
  • Develop and maintain a culture and industry calendar, consisting of culturally relevant moments that may influence brand’s content month over month
  • Support the Asset/Community Manager in publishing approved content across brand’s social platforms, ensuring proofing and spec alignment before final handoff
  • Analyze performance metrics and recommend optimizations for future conte
  • Lead content briefings alongside clients
  • Efficiently develop briefs for partner agencies and content creators in collaboration with the client team and wider ATTN: team
  • Oversee and manage partner agencies in all content development (operating as a swiss army knife strategist, project manager and producer)
  • Draft copy (in-content and post copy) for all social content
  • Partner with creative and design leads to execute bespoke content requests
  • Help develop and implement brand tone of voice and point of view across social
  • Flawlessly execute real-time amplification requests against the initiative’s under your remit, including events and sponsorships
  • Lead development of campaign reporting: Capture content performance and compile into comprehensive report and translate findings into key learnings and actionable content optimization opportunities
  • Liaise with clients to address timely requests and communicate strategic and creative recommendation
  • Present content plans (strategy, concept, copy, designs) to client, and address feedback as needed
  • Partner with key client POC to ensure client is aware of project status at all times
  • Leverage ATTN: ethos and best practices across all content and deliverables

ATTN: is a media company that specializes in impactful storytelling and social content creation, leveraging best-in-class storytelling, audience insights, and social content creation to call attention to inspiring, innovative, and untold stories with macro impact. They focus on social video publishing, production, and creative agency services, using technologies to engage Millennials and Gen Z around social good, including leveraging AR filters and TikTok campaigns.

Company Stage

Series C

Total Funding

$37.1M

Headquarters

Los Angeles, California

Founded

2014

Growth & Insights
Headcount

6 month growth

0%

1 year growth

0%

2 year growth

0%
INACTIVE