Full-Time

Programmatic Optimization Analyst

Posted on 10/18/2023

DoubleVerify

DoubleVerify

1,001-5,000 employees

Ensures quality and effectiveness of digital advertising

Data & Analytics
Consumer Software

Compensation Overview

$54k - $101kAnnually

Mid, Senior

New York, NY, USA

Required Skills
Sales
Communications
Management
Excel/Numbers/Sheets

You match the following DoubleVerify's candidate preferences

Employers are more likely to interview you if you match these preferences:

Degree
Experience
Requirements
  • 3-5 years of industry experience
  • 1-2 years of prior analytical experience in Programmatic or biddable media within ad operations or account management
  • Knowledge of how to set up and optimize Programmatic media to drive improvement in campaign performance
  • Strong analytical skills; ability to analyze raw data, draw conclusions, and develop actionable recommendations
  • Excellent presentation skills (client or partner facing experience preferred)
  • Possess expert problem solving and decision making skills
  • Robust knowledge of the overall ad tech landscape (DSP experience preferred)
  • High level of proficiency with MS Excel (pivot tables, complex functions) and able to interpret and present data in an actionable way
Responsibilities
  • Generate and present optimization recommendations to maximize delivery of advertiser campaigns and highlight ROI for programmatic partners
  • Identify and quantify key challenges for campaign performance
  • Serve as main point of contact for programmatic reporting initiatives in local markets by providing onboarding, ongoing support, and internal maintenance
  • Provide support and guidance to our internal sales and account management teams, with clear and timely communication, quality deliverables, and innovative solutions
  • Identify patterns and proactively surface ideas to improve quality, productivity and efficiency
Desired Qualifications
  • Client or partner facing experience
  • Experience with DSP
  • Experience with ad operations or account management
  • Experience in the digital advertising industry

DoubleVerify ensures the quality and effectiveness of digital advertising for major brands by providing verification and analytics services. They confirm that ads are seen by real people, are fraud-free, and are placed in safe environments. Their advanced technology, including a dedicated Fraud Lab, helps identify fraud schemes and protect brand reputation. The goal of DoubleVerify is to help brands maximize their advertising budgets and achieve better returns on investment.

Company Size

1,001-5,000

Company Stage

IPO

Total Funding

$385.7M

Headquarters

New York City, New York

Founded

2008

Simplify Jobs

Simplify's Take

What believers are saying

  • Growing demand for AI-driven solutions boosts DoubleVerify's market position.
  • Rising investments indicate strong confidence in DoubleVerify's growth potential.
  • Expansion into new platforms like Spotify broadens DoubleVerify's service reach.

What critics are saying

  • Ad-blocking software reduces the effectiveness of DoubleVerify's verification services.
  • Privacy-focused regulations may limit DoubleVerify's ad tracking capabilities.
  • Sophisticated ad fraud techniques challenge DoubleVerify's fraud prevention measures.

What makes DoubleVerify unique

  • DoubleVerify offers advanced AI-driven solutions for digital ad verification and optimization.
  • The company provides cross-platform verification services, including integration with Spotify.
  • DoubleVerify's Fraud Lab and Semantic Science teams enhance its fraud prevention capabilities.

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Benefits

401(k) Company Match

Performance Bonus

Company Equity

Growth & Insights and Company News

Headcount

6 month growth

0%

1 year growth

0%

2 year growth

0%
MarketBeat
Feb 12th, 2025
Janney Montgomery Scott LLC Makes New $475,000 Investment in DoubleVerify Holdings, Inc. (NYSE:DV)

Janney Montgomery Scott LLC makes new $475,000 investment in DoubleVerify Holdings, Inc. (NYSE:DV).

Automation Inside
Jan 14th, 2025
DoubleVerify Announces Launch of GenAI-Powered Solution

DoubleVerify announces launch of genai-powered solution.

MarketBeat
Jan 11th, 2025
Diversified Trust Co Makes New $504,000 Investment in DoubleVerify Holdings, Inc. (NYSE:DV)

Diversified Trust Co makes new $504,000 investment in DoubleVerify Holdings, Inc. (NYSE:DV).

Stock Titan
Jan 9th, 2025
DoubleVerify to Announce Fourth Quarter and Full Year 2024 Financial Results on February 27, 2025

DoubleVerify to announce Fourth Quarter and Full Year 2024 Financial Results on February 27, 2025.

MarTech 360
Dec 18th, 2024
EDO and DoubleVerify Launch Groundbreaking AI-Powered CTV Advertising Optimization

EDO and DoubleVerify launch groundbreaking ai-powered CTV advertising optimization.

INACTIVE