Full-Time

Crm – Associate Marketing Manager

Updated on 4/11/2024

Curaleaf

Curaleaf

1,001-5,000 employees

Cannabis dispensary

Consumer Goods

Senior

Stamford, CT, USA

Required Skills
Marketing
Requirements
  • An associate degree or higher in business, marketing, Creative, PR
  • Natural collaboration skills and service orientation
  • Strong organizational and project management skills
  • Must be a self-starter, flexible to work in a collaborative structure, and thrive in a fast-paced environment
  • Thrives working with cross-functional teams
  • Proficient in content and creative writing
  • Excellent in managing multiple projects with tight deliverables
  • Ability to think strategically and out-of-the-box
  • Strong understanding of writing content for email marketing and SMS best practices
  • Have a sense of curiosity and bravery
  • Be persuasive when needed
  • Have an eye for design and creative
  • Proficient in using Microsoft Office
Responsibilities
  • Manage and upkeep the email content and channel (email, SMS, etc.) deployment calendars
  • Lead quarterly content and promotional discovery workshops with key stakeholders
  • Lead weekly content and promotional standup meetings with retail marketing and Studio stakeholders
  • Create and manage the end-to-end workflow of each market's Studio briefs
  • Develop and recommend content headlines for each campaign, both businesses as usual (BAU) and lifecycle campaigns
  • Curating and creating CRM content and copy for push communications and campaigns
  • Input on creative direction for each communication
  • Support with a/b and multi-variant testing by bringing ideas and tracking content performance
  • Liaison between CRM, Creative, and Regional Marketing
  • Ensure compliance with all company policies and procedures and federal and state laws

Cannabis with Confidence. That’s their promise. They believe that to have complete confidence in Curaleaf, it’s not just about what they grow, but how they grow it, and who they impact along the way.

Company Stage

IPO

Total Funding

$955M

Headquarters

New York, New York

Founded

2010

Growth & Insights
Headcount

6 month growth

2%

1 year growth

3%

2 year growth

31%