Facebook pixel

Senior Product Marketing Developer
Posted on 2/16/2023
Needham, MA, USA
Experience Level
Desired Skills
  • 4-5+ years of experience in product development, product marketing or marketing, preferably at a consumer goods company
  • Bachelor's Degree (or equivalent experience) in Business, Marketing, Management, or a combination of the above
  • A 100% consumer-first perspective when it comes to introducing new products/processes or improving current products
  • A mindset geared toward building relationships across multi-functional teams, coupled with excellent interpersonal skills
  • Highly-effective communication skills - both written (presentation/email) and in-person (ability to host succinct, effective conversations that solve problems and ability to make effective presentations to all levels of management)
  • Strong project management skills, with the ability to prioritize effectively, manage multiple projects simultaneously, and stay organized in a fast-paced environment
  • A desire to learn and grow in a passionate environment
  • The ability to embrace transparency and shifting priorities while learning from each decision and focusing on the path forward
  • Strong communication skills
  • Well organized, highly dependable, efficient and detail oriented
  • Affinity for cooking and kitchen appliances a plus
  • Support the Ninja business with the development of successful and profitable programs for key products to ensure continued growth of the product portfolio - you will lead new product development (creation and management) of assigned product(s) from brainstorm phase through mass production
  • Manage creation and execution of go-to-market collateral to support product launch, including instructional material and consumer-facing product specification information
  • Define and develop product specifications, user collateral, marrying consumer wants/needs, white space in the market, and new/flagship product technologies as the primary consumer advocate
  • Develop user-relevant design targets for product performance and user experience (human factors, touchpoints, KPIs, and Consumer Satisfaction Indicators) - and act as the beacon of these targets to the cross-functional team of engineers, industrial designers, and commercial marketers
  • Partner with SharkNinja's Insights & Intelligence team to develop consumer testing objectives and implement this consumer-driven feedback into product specifications and design iterations throughout the project development cycle - Product Developers are also often called on to design and lead research studies as well to provide rapid iterative feedback on critical decision during the development process to ensure VOC is at the center of decision making
  • Partner with testing and quality organizations to define, develop and manage quality and performance testing procedures
  • Manage product cost structure, reporting, and cost rationalization exercises
  • Own development of product troubleshooting and “FAQs” to support a 5-star consumer experience post-purchase
  • Act as the product “expert” for cross-functional team member questions and concerns
  • As a corporate citizen, learn and support SharkNinja's Diversity, Equity & Inclusion strategy
  • Demonstrate a commitment to diversity, equity, and inclusion through continuous development, modeling inclusive behaviors, and proactively managing bias
  • Explore SharkNinja's DEI Groups or volunteer to serve on committees that organize diversity-related events and activities
  • Participate in employee engagement surveys and respond as openly and honestly as possible
  • Become culturally competent; take the time to learn about different cultures, races, religions, and backgrounds represented by your colleagues
  • Ensure equitable experiences, strengthen inclusion acumen, and promote a culture of inclusivity and belonging that embraces the contributions of all team members
  • Lead us to be “RARELY SATISFIED”
  • Make things better each day; “PROGRESS OVER PERFECTION”
  • Use your knowledge of our consumer, understand that “DETAILS MAKE THE DIFFERENCE”
  • Deliver something great; “WINNING IS A TEAM SPORT”
  • Be clear and honest, “COMMUNICATING FOR IMPACT”

201-500 employees

Vacuum & kitchen appliances
Company Overview
At SharkNinja, their purpose is to positively impact people's lives every day in every home around the world. They work very hard to provide their consumers with high quality, exciting 5-star products that make life easier.
Company Core Values
  • Rarely satisfied
  • Progress over perfection
  • Details make the difference
  • Winning is a team sport
  • Communicating for impact