Full-Time

Manager – Product Solutions Marketing

Confirmed live in the last 24 hours

Tekion

Tekion

1,001-5,000 employees

Cloud-native platform for automotive dealerships

Data & Analytics
Automotive & Transportation
AI & Machine Learning

Compensation Overview

$119k - $201kAnnually

+ Bonus + Equity Compensation

Senior, Expert

Pleasanton, CA, USA

Category
Product Management
Product Marketing
Product
Required Skills
Data Analysis
Requirements
  • Bachelor's or Master's degree in business, technology or related field
  • Deep understanding of dealership operations – understand how dealerships operate, key metrics at a dealership by department, and what drives revenue and expenses at a Dealership
  • Experience in at least one area – Retail or Fixed operations
  • Ability to manage multiple projects and assignments with a high degree of autonomy and accountability for results
  • Strong cross-team collaboration skills
  • Ability to learn quickly
  • Strong presentation skills to share Go-To-Market approach
  • Great communication skills, both written and verbal
  • Able to think strategically and tackle open-ended problems
  • Detail-oriented, organized, and a good team player
  • Driven by working within a fast-paced environment with a diverse workforce
  • Passion and hunger to win, succeed and strive for excellence
  • DMS product expertise
  • Dealership executive leadership network
Responsibilities
  • Maintain and define processes across the organization related to Product lifecycle from Product inception, Go-To-market, and Marketing/Sales for our multiple Cloud products for Dealerships, OEMs and Enterprises and Partners/Integrations
  • Support global product solutions positioning including United States, Canada, France, and United Kingdom markets, with adaption of position and language for each market
  • Use data to refine key value metrics dealerships measure together with products capabilities that influence business value
  • Collaborate cross-functionally with teams to define processes to operationalize collection of metrics and business value
  • Collect detailed data and metrics about Tekion’s business value in partnership with Partner Success teams, direct engagement with Customers, and collaboration with marketing to measure true business impact of our platform and leverage that for Product Solutions Marketing material
  • Collaborate with Marketing and Product teams to understand customer pain points and problem statements and create competitive landscape material
  • Develop internal content that positions our products accurately to solve dealerships business challenges including Battle Cards and Go-to-Market product positioning
  • Partner with Product teams to understand the entire Tekion product suite and how it connects to dealerships business operational opportunities and value
  • Research competitive products online to understand their KPIs, business value levers, and how our products sit compared to competitive landscape
  • Collaborate with Product to identify Product tier offerings for features based on business value differentiators, competitive landscape, and positioning to market to present to Pricing working group and Pricing bundling team
  • Collaborate with Product Go-To-Market teams to refine messaging based on early Product feedback from customers and adapt our Platform Solution story and message based on metrics and success factors
  • Continually evolve our Product Solutions 'playbook' and Go-To-Market approach

Tekion offers a cloud-native platform designed for the automotive retail industry, with its main product being a Dealer Management System (DMS). This system uses Big Data, IoT, and Machine Learning to provide dealerships with a centralized view and performance metrics, enhancing management and operational efficiency. Tekion stands out by integrating seamlessly with major OEMs at no additional cost, which helps reduce expenses for clients. The company's goal is to improve dealership efficiency, profitability, and customer experience.

Company Stage

Growth Equity (Venture Capital)

Total Funding

$617.8M

Headquarters

Pleasanton, California

Founded

2016

Growth & Insights
Headcount

6 month growth

1%

1 year growth

4%

2 year growth

14%
Simplify Jobs

Simplify's Take

What believers are saying

  • Increased demand for cloud-native solutions boosts Tekion's market potential.
  • AI-driven predictive analytics enhance customer engagement and sales strategies for Tekion.
  • Partnerships with tech firms expand Tekion's IoT and data capabilities.

What critics are saying

  • Legal challenges, like the lawsuit against CDK Global, pose financial and reputational risks.
  • Integration of new partners may introduce data security vulnerabilities.
  • Rapid AI expansion could lead to unforeseen technical challenges and resource demands.

What makes Tekion unique

  • Tekion offers the first cloud-native platform for the automotive retail industry.
  • The platform integrates OEMs, retailers, and consumers seamlessly using AI and big data.
  • Tekion's SaaS model aligns with the industry's shift towards subscription-based services.

Help us improve and share your feedback! Did you find this helpful?

Benefits

Competitive compensation and generous stock options

100% employer-paid top-of-the-line medical, dental and vision coverage

Great benefits including unlimited PTO, parental leave and free snacks and beverages

The opportunity to work with some of the brightest minds from Silicon Valley’s most dominant and successful companies

Be part of an early stage, hyper-growth start-up with the opportunity to grow and prosper

Work on the latest and coolest technologies – everything is home-grown and built ground-up

A dynamic work environment with a strong sense of community and collaboration

The open and transparent culture that encourages innovation, rewards performance and discourages hierarchy

Exciting opportunities for career growth and development