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Full-Time

Senior Media Analyst

Posted on 4/12/2024

Modernize

Modernize

51-200 employees

Connects homeowners with contractors for upgrades

Energy
Consumer Goods

Compensation Overview

$80k - $130kAnnually

+ Performance Bonuses + Commissions + Equity (Restricted Stock Units)

Senior

Remote in USA

Category
Business Research
Business & Strategy
Required Skills
Python
SQL
Tableau
Marketing
Business Analytics
Data Analysis
Excel/Numbers/Sheets
Requirements
  • Record of high academic achievement with a BS degree in Business, Economics, Engineering, Math/Science, or otherwise proven background in business/analytics. MS preferred.
  • 3+ years of work experience in data analytics/science.
  • Strong analytical and problem solver mindset with a drive towards actionable insights from data.
  • Deep interest in online marketing and media industry. Industry experience a plus.
  • High internal motivation with ability to understand the full stack of product development.
  • Willingness to initiate and own research, exploration, and analysis from start to finish for any business problem.
  • Good interpersonal skills and ability to remain focused-yet-flexible in a fast-paced internet company environment.
  • Proficiency in MS Excel, SQL, Tableau and Python scripting.
Responsibilities
  • Work closely with media and client account managers to identify opportunities for client optimization and market expansion.
  • Actively mine data from our marketplace and client datasets to develop business and predictive models using various statistical techniques.
  • Responsible for pursuing actionable opportunities by working with the appropriate stakeholders.
  • Support ongoing analysis and monitoring of key business metrics.
  • Build complex and multi-layered forecasts in Excel and Tableau for business planning.
  • Key liaison between business and technical resources in managing day to day data analytics.

Modernize connects homeowners with contractors for home improvement projects, focusing on energy efficiency upgrades such as solar panels, windows, and roofing. The platform facilitates this connection by leveraging a decade of experience in generating home improvement leads, ensuring that homeowners can find qualified professionals for their projects. Unlike many competitors, Modernize emphasizes a user-friendly experience and a strong network of vetted contractors, making it easier for homeowners to make informed decisions. The goal of Modernize is to enhance the home improvement process, helping homeowners improve their living spaces while promoting energy efficiency.

Company Stage

M&A

Total Funding

$68.7M

Headquarters

Austin, Texas

Founded

2005

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Simplify's Take

What believers are saying

  • Modernize's continuous service expansion, such as water treatment solutions, indicates strong growth potential and market adaptability.
  • The introduction of innovative tools like the Bathtub Replacement Cost Calculator empowers homeowners with transparency and customization, enhancing user satisfaction.
  • The company's dynamic startup environment in Austin offers employees a vibrant work culture and numerous opportunities for professional growth.

What critics are saying

  • The competitive landscape of home improvement platforms requires Modernize to continuously innovate to maintain its market position.
  • Rapid expansion into new services like water treatment may strain resources and operational focus.

What makes Modernize unique

  • Modernize focuses on connecting homeowners with contractors for energy efficiency upgrades, a niche that sets it apart from broader home improvement platforms.
  • The company's recent expansion into water treatment services and the introduction of cost calculators for bathtub and shower remodels highlight its commitment to providing comprehensive and user-friendly solutions.
  • Modernize's strategic location in Austin, TX, allows it to leverage the vibrant tech startup scene and attract top talent.
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