Full-Time

Marketing Operations Coordinator/Analyst

Posted on 5/28/2024

MRI Software

MRI Software

1,001-5,000 employees

Provides property management software solutions

AI & Machine Learning
Real Estate

Mid, Senior

London, UK + 2 more

Required Skills
Sales
Salesforce
Marketing
Data Analysis
Requirements
  • 3+ years B2B marketing or sales operations experience; familiarity with real estate industry and/or software marketing a plus
  • Experience with: Data (data analytics, data management, databases), Processes, Marketing Automation (Pardot knowledge a plus), CRM (Salesforce knowledge), Account Based Marketing (6sense a plus)
  • Strong technical and analytical skills
  • Goal-oriented towards key metrics including pipeline impact (creation and acceleration)
  • Built and managed dashboards that have pulled from multiple data sources
  • Strong process and analytical skills to identify inefficiencies and drive improvements
  • Demonstrated cross-functional experience across sales and marketing stakeholders
  • Proactive, problem-solving skills
  • Effective time management skills and comfort juggling fast-paced environment
  • BA/BS degree in Marketing, Analytics, Computer Science, or equivalent field experience
Responsibilities
  • Partner with marketing, finance and sales teams to maintain an accurate view of marketing performance
  • Lead the ongoing process of building and developing our database to ensure data can be easily segmented, analyzed and targeted
  • Maintain campaign tracking and analytics to make recommendations on how to improve metrics overall performance with a focus on conversion optimization
  • Optimize lead handoff workflows track relevant outreach activities with SDR and Sales
  • Assist with list uploads, contact data augmentation, and overall list/contact quality
  • Develop and deliver a regular cadence of reporting to GTM stakeholders and executive leadership, on the status of demand generation programs, marketing program ROI, new logo customer acquisition, and product expansion growth
  • Monitor and review the funnel and pipeline metrics weekly to ensure quality and accuracy
  • Implement best practices and standardization of sales & marketing processes leveraging efficiency and scalability
  • Support ad hoc pipeline and data requests

MRI Software offers MRI Living™ for residential properties and MRI @Work™ for commercial properties, leveraging property management software, business intelligence tools, and embedded analytics to optimize operations and inform decision-making for real estate organizations globally.

Company Stage

Series A

Total Funding

$54.5M

Headquarters

Solon, Ohio

Founded

1971

Growth & Insights
Headcount

6 month growth

4%

1 year growth

8%

2 year growth

16%