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Senior Industry Marketing Manager
Public Sector
Confirmed live in the last 24 hours
Locations
Arlington, VA, USA • New York, NY, USA
Experience Level
Entry
Junior
Mid
Senior
Expert
Desired Skills
Agile
Development Operations (DevOps)
Leadership
Management
Marketing
Research
Sales
Social Media
Writing
Requirements
  • 7+ years of experience in technology product and/or solutions marketing
  • 5+ years of experience working in or marketing to the Public Sector
  • Understanding of government procurement, including capture and bid processes
  • Experience building marketing messaging, content and campaigns that tie enterprise technology services/solutions (e.g., API management, application performance monitoring, cloud, devops, etc.) to customer mission objectives
  • Examples of using data (such as leads and opportunities) to measure success of your initiatives and identify areas for improvement
  • Ability to lead through influence by establishing strong, collaborative relationships across executive, product and marketing leaders
  • Proven best practices for generating high quality-marketing leads that result in pipeline growth
  • Excellent written and oral communication and storytelling skills
  • Bachelor's degree in marketing, business, technology or another relevant field of study
Responsibilities
  • Work cross-functionally with Datadog Product, Marketing and Sales leadership to identify the highest opportunity use cases and solution areas, prioritize decision maker/influencer personas and align on GTM strategy
  • Create messaging that maps Datadog adoption benefits to industry-specific technology issues
  • Work with other Marketing teams to build and deliver integrated marketing campaigns designed to generate high-quality leads (including first-party events, third-party event sponsorships, paid and organic social media tactics, content creation and syndication, etc.)
  • Deliver content programs, which include customer-facing assets (whitepapers, blog posts, websites, etc.) and internal sales enablement materials (first-call decks, solution briefs, presentation recordings, etc.) targeted at Public Sector influencers, decision makers and C-suites
  • Source and promote customer success stories illustrating the value of Datadog service adoption
  • Serve as Datadog's external spokesperson to press and research analysts for the Public Sector
Desired Qualifications
  • Comfortable speaking to modern technology trends (such as cloud computing, digital transformation and agile/DevOps processes), particularly as it relates to the Public Sector
  • Relationships with industry media and analyst representatives
  • Understanding of critical partners and channel alliances
  • MBA or equivalent
Datadog
Datadog offers monitoring and analytics for cloud-based workflows.
Company Overview
Datadog is on a mission to build the best platform in the world for engineers to understand and scale their systems, applications, and teams. The company operates a monitoring & analytics tool for IT and DevOps teams that can be used to determine performance metrics as well as event monitoring for infrastructure and cloud services.