Full-Time

Associate Director Programmatic

Posted on 1/21/2025

Mediabrands

Mediabrands

10,001+ employees

Global media and marketing solutions provider

Consulting
Consumer Goods

Compensation Overview

$115k - $120kAnnually

Senior

New York, NY, USA

Category
General Marketing
Growth Marketing
Growth & Marketing
Required Skills
Google AdWords
Data Analysis

You match the following Mediabrands's candidate preferences

Employers are more likely to interview you if you match these preferences:

Degree
Experience
Requirements
  • Experience seeking and curating new business relationships and/or solutions; developing solutions using new or existing processes; and building team leadership qualities and soft skills needed to manage up/down/laterally (e.g., ability to navigate and be effective with multiple personalities)
  • Knowledge of technology or measurement ad tech solutions, including platforms (Examples include DV360, Adwords, The Trade Desk, Roku, Vistar, Facebook, Snapchat, etc.)
  • Intermediate to strong data analysis skills
  • Ability to collaborate with partners/colleagues across functions and/or centers of excellence
  • Accountability for the performance, development, and results of a small client account or across multiple accounts; leads account decisions, budget spending, and staffing
  • Provides technical guidance to employees, colleagues and/or clients
  • A history of team management/mentorship and a comfort with internal/external-facing communication
Responsibilities
  • Builds relationships with mid to senior level stakeholders at clients; builds capabilities and serves as customer relationship manager
  • Approves vendor selections and scopes; oversees the team meeting with vendors; brings own expertise to vendor selection
  • Ensures departmental standards and process are customized to fit the specific needs of assigned clients and are implemented across all campaigns; advises on and/or conducts advanced setup, troubleshooting, and optimization; vets vendor capabilities through RFIs and demos
  • Leads design of reporting dashboards and develops presentations to ensure results are clearly communicated. Owns accuracy of all reporting
  • Develops long-term solutions for clients including custom data management solutions and data solutions
  • Tactically manages a small group of managers and/or professional employees; has responsibility for performance, development and coaching of direct team
  • Adapts account plans and priorities to address resource and operational challenges
  • Collaborates with partners/colleagues across functions and/or centers of excellence
Desired Qualifications
  • Anticipates, recognizes and clearly defines problems using various techniques to systematically analyze, weigh alternatives and propose solutions
  • Managing existing business relationships, partnerships, and alliances internally and externally
  • Assesses and ranks issues and tasks in order of importance for taking action

Mediabrands focuses on providing media and marketing solutions that help clients grow their businesses. The company uses data analysis and technology to create customized advertising strategies and content that aim to improve clients' return on investment. Mediabrands stands out from its competitors by offering a full range of services, including media planning, buying, and optimization, along with content creation and distribution. Its goal is to adapt to the changing media landscape while promoting an inclusive work environment that values diverse perspectives.

Company Stage

N/A

Total Funding

N/A

Headquarters

New York City, New York

Founded

2007

Simplify Jobs

Simplify's Take

What believers are saying

  • AI-powered content creation tools improve audience targeting and engagement.
  • AR in marketing campaigns boosts brand interaction significantly.
  • Omnichannel marketing strategies provide seamless experiences across digital and physical touchpoints.

What critics are saying

  • Shift towards in-housing reduces need for external media agencies.
  • Tech giants offer direct advertising solutions, bypassing traditional agencies.
  • Stricter data privacy regulations impact targeted advertising strategies.

What makes Mediabrands unique

  • Mediabrands offers comprehensive media and marketing services, including consulting.
  • They focus on data-driven marketing strategies to enhance customer engagement.
  • Their integration of AR in campaigns offers immersive brand experiences.

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Benefits

Health Insurance

Dental Insurance

Life Insurance

Disability Insurance

401(k) Company Match

401(k) Retirement Plan

Paid Vacation

Paid Sick Leave

Paid Holidays

Unlimited Paid Time Off

Flexible Work Hours

Remote Work Options

Employee Stock Purchase Plan

Group Personal Pension Plan

Generous Parental Leave & Pay

Employee Assistance Programme

Wellbeing Programme

Free Eye Tests

INACTIVE